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Anna Zia is a seasoned professional with a strong background in operations and sales management. As a Distribution Account Manager at Axis Communications, she successfully enhanced the company's distribution network and overall sales performance. Anna holds a Master's degree in International Business/Trade/Commerce from the University of Gothenburg and has developed skills in operations and sales management through her involvement in the Operations and Global Sales Graduate Program. With proficiency in Swedish, English, and Italian, she has established a strong foundation for her career. Anna is also certified as an Axis Certified Professional and a Certified Associate in Project Management (CAPM).

Credentials

  • Axis Certified Professional
    Axis Communications
    Dec, 2019
    - Apr, 2026
  • Certified Associate in Project Management (CAPM)
    Project Management Institute
    Feb, 2024
    - Apr, 2026

Experience

  • Bethanie
    • Perth, Western Australia, Australia
    • Contract Officer / Procurement
      • Mar 2024 - Present
      • Perth, Western Australia, Australia

    • Sweden
    • Computer Networking Products
    • 700 & Above Employee
    • Distribution Account Manager
      • Feb 2019 - Dec 2022

      Axis Communications is a software company and security system supplier. They enable a smarter and safer world by creating network solutions to improve security and to find new ways of doing business.As a Distribution Account Manager, I played a pivotal role in enhancing the company's distribution network and overall sales performance. My responsibilities included leading collaborative efforts with cross-functional teams and C-level executives, focusing on project forecasting and inventory management. A significant part of my role was the integration of 2N into Axis Operations in the APAC region, which yielded an award-winning outcome. I built and maintained strong partnerships with product managers, directors, and sales teams, aligning with organizational goals and boosting profitability.My duties also involved managing back-end rebate calculations for multiple distributors, providing essential support to operations in Singapore. Additionally, I was responsible for designing and conducting training sessions that improved distributor knowledge of products and solutions, contributing to revenue growth. By generating and analysing monthly sales and inventory reports, and creating performance reports for distributors using BI tools, I significantly enhanced communication efficiency within the company.Key Achievements:• Managed two major national distributors, overseeing portfolio, contracts, and training.• Executed the entire onboarding process for a national distributor, including contract negotiations, business model assessment, and sales strategydevelopment.• Achieved significant targeted sales in the first year, facilitating market expansion.• Developed and implemented annual business and marketing plans, including multiple marketing campaigns for each distributor.

    • Operations & Global Sales Trainee (Professional Graduate Program)
      • Aug 2017 - Feb 2019

      In the Operations and Global Sales Graduate Program, I developed my skills in operations and sales management. My role involved providing essential support to multi-regional distributors, managing inventory, and responding to daily queries. A key part of my job was to develop and deliver comprehensive quarterly global distribution performance reports. These reports, created using advanced analytics tools, evaluated sales data from all regions and provided senior managers with crucial performance metrics. This role required me to accurately forecast and analyse global market demand across various product categories. Additionally, I worked closely with cross -functional teams, including Operations, Product Management, R&D, and Axis' sales regions, promoting a collaborative and efficient working environment. My focus was always on delivering excellent service and fostering a culture of teamwork.Key Achievements:• Participated in Axis Communications' selective Operations and Global Sales Graduate Program.• Organised a major European Distribution Conference, managing a significant budget.• Coordinated and implemented a cross-regional Distributor Training initiative to enhance solution awareness and contribute to revenue growth.• Strategically managed the production ramp-up for new products, accurately forecasting market demand and overseeing the phase-out of discontinued products.

  • Multiple
    • Sweden
    • Customer Service / Sales Advisor
      • Sep 2011 - Jun 2017
      • Sweden

      Part-time jobs during my university studies: - Systembolaget AB (2016-2017)- PostNord (full time Sep - Dec 2014, between my bachelor degree and internship in Canada)- Göteborg & Co (summer 2014)- Hotelspecials.se (2012-2013)- Kontorsfixarna (Dec 2011 - Dec 2012)

  • My Dream Now
    • Gothenburg
    • School Coordinator
      • Sep 2015 - Dec 2016
      • Gothenburg

      • A social program taking place at secondary schools aiming to inspire teenagers to dream and to reach their goals • Coordinating coaching meetings with volunteers from various companies in different fields of business • Responsible for Jättestensskolan in Biskopsgården

    • International Project Manager
      • Dec 2014 - Aug 2015
      • Vancouver, Kanada

      Simon Fraser University (SFU) is a public research university in British Columbia, Canada. It has three campuses in Greater Vancouver: Burnaby (main campus), Surrey, and Vancouver. As an International Project Manager, I led the initiative to boost student participation in international exchange programs. My responsibilities included organising a series of culture-related events, creating engaging marketing materials, and managing social media platforms to enhance program visibility and student engagement. I regularly engaged with students to provide information about international exchange partners, playing a key role in promoting exchange studies among the business student community. Additionally, I contributed as an Assistant Coordinator for the Grenoble and Bocconi Programs, facilitating the participation of international students in specific subject studies at SFU.Key Achievements:• Successfully organised multiple culture-related events, significantly increasing exchange program applications.• Created effective marketing materials and managed social media, leading to a marked increase in program visibility.• Achieved a record number of applicants to Scandinavian partner schools.• Acted as an Assistant Coordinator for key international programs, enhancing the educational exchange experience.

    • Guest Attendant at Sun Beach Resort
      • Apr 2011 - Aug 2011
      • Rhodes, Greece

      •Responsible for the Mini Club•Part of the entertainment team•Scandinavian representative •Result: The hotel manager offered me a job for the following season as the Scandinavian contact. I got happy customers which among other things resulted in two families offering me accommodation in Gothenburg when I started my studies there.

Education

  • 2015 - 2017
    School of Business, Economics and Law at the University of Gothenburg
    Master's degree, International Business/Trade/Commerce
  • 2015 - 2017
    School of Business, Economics and Law at the University of Gothenburg
    Master of Science (MSc), International Business & Trade
  • School of Business, Economics and Law at the University of Gothenburg
    Master of Science - MS in Business and Economics
  • 2011 - 2014
    School of Business, Economics and Law at the University of Gothenburg
    Bachelor of Science (BSc), Business Administration
  • 2013 - 2013
    SKEMA Business School
    Exchange Semester
  • 2010 - 2010
    University of Florence
    Italian, advanced level

Suggested Services

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Industry Focus. “Hospitals and Health Care”

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