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Anna Powl is a seasoned digital product manager with 20+ years of experience in driving business growth through innovative marketing strategies and product development. She has a strong background in AI-driven webapp solution creation, mobile app creation, and product management, with expertise in CRO, multivariate testing, and cross-sell upsell. Anna holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a Bachelor of Science in Psychology from the University of Warwick.

Experience

    • Senior Digital Product Manager
      • Apr 2022 - Present

      - AI-driven webapp solution creation from discovery to delivery- Mobile app creation/incubation and product management

    • Senior Digital Product Manager
      • Jan 2009 - Mar 2022

      - Cable / Mobile acquisition- CRO- Multivariate testing- Cross-sell upsell- Refer a friend programme- Email programmes

  • BT
    • London, United Kingdom
    • Online Marketing Manager
      • Apr 2007 - Jan 2009
      • London, United Kingdom

  • Modem Media
    • London, United Kingdom
    • Senior Account Manager
      • Apr 2006 - Apr 2007
      • London, United Kingdom

  • Wunderman UK
    • London, United Kingdom
    • Senior Account Manager
      • Apr 2003 - Apr 2006
      • London, United Kingdom

Education

  • CIM | The Chartered Institute of Marketing
    Professional Diploma in Marketing
  • University of Warwick
    Bachelor of Science - BS, PSYCHOLOGY

Suggested Services

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Industry Focus. “Software Development”

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