Experience

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  Fit City Adventures

  • San Diego County, California, United States

  • Chief Experience Officer

    • Jun 2019 - Present
    • San Diego County, California, United States

    We create unforgettable team building and wellness group experiences in person in major US cities and virtually all over the world.

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  Accenture

  • Greater San Diego Area

  • Digital Senior Manager

    • Apr 2017 - Sep 2019
    • Greater San Diego Area

    As a top global consulting company transforming the world of digital, our team helped healthcare, tech and retail organizations to reorient themselves around the needs and wants of customers. This includes crafting growth strategies, designing intuitive and innovative experiences, building connected ecosystems and measuring outcomes.

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  CVS Health

  • Woonsocket, RI

  • Sr Product Marketing Manager & Co-founder, CVS Fit Club

    • Oct 2011 - Apr 2017
    • Woonsocket, RI

    Core team member on CVS Health's digital team focused on retail mobile app product solutions for No.1 pharmacy chain. Responsible for digital strategy, product roadmap and go-to-market execution to map complex consumer needs with innovative digital solutions to help put people on their path to better health across the 10,000 retail stores, MinuteClinics and Specialty and Caremark PBM business.Angela transitioned from the Enterprise Product Innovation team, working on digital solutions to improve medication adherence for customers and members across retail and PBM. Responsible for piloting, measuring and building the business case to bring products to market. Developed and execute marketing strategy and segmentation for new products and enhancements.Prior to Product Innovation, Angela was a Pharmacy Marketing Manager leading national retail customer-facing initiatives such as ExtraCare Advantage for Diabetes and digital pharmacy programs including CVS.com prescription management and CVS/pharmacy mobile & tablet app to steward the CVS brand and drive growth for the retail business. Interfaced with Caremark and MinuteClinic business units and pharmacy operations for customer-centric marketing efforts. Co-founder of the CVS Health Fit Club, a nationwide colleague resource group with more than 2,000 members focused on fitness, nutrition and balance.

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  American Heart Association

  • Regional Communications Director

    • Oct 2006 - Sep 2011

    Managed all aspects of communications, marketing and advertising, including multi-region communication plans and brand identity to cultivate corporate and community partnerships. Served as health resource to regional and national media, board members and Fortune 500 accounts. Cultivated relationships with C-suite execs, national celebrities, broadcast personalities and producers while serving as spokesperson.

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  Solomon McCown & Co.

  • Senior Account Executive

    • May 2004 - Oct 2006

    Engaged in results-focused media relations and event planning strategy with execution for retail, healthcare, government, utility, real estate, non-profit and crisis clients. Successfully managed accounts, including 24/7, on-call responsibilities, and exceeded billable goals. Managed and trained team of assistant account executives, account coordinators and interns. Provided aggressive and smart brand reputation management.