Bio
Experience
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Airlink, Inc.
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Washington D.C. Metro Area
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Director of Communications & Marketing
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Feb 2020 - Jun 2024
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Washington D.C. Metro Area
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Boyle Public Affairs
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Washington D.C. Metro Area
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Senior Consultant
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Nov 2017 - Feb 2020
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Washington D.C. Metro Area
A boutique PR, digital marketing and strategic communications agency serving clients across multiple sectors. • Develop and execute strategic communications plans for a stable of clients in Transport, Education Technology and Management Consulting • Devise communications collateral and develop corporate narratives for new businesses. Deliverables include press releases, blog posts, op-eds, speeches, investor decks, dynamic animated PowerPoint presentations, videos, logos and branding, corporate brochures and factsheets • Conceptualize online inbound marketing campaigns to drive recognition and sales growth• Deliver focused strategic marketing and communications blueprints based on buyer persona analysis• Pitch story ideas to journalists to further client goals and brand recognition
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The Centre for Education Economics
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Washington D.C./London
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Director, International Relations and Outreach
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Jul 2015 - Jan 2016
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Washington D.C./London
Centre for Education Economics (formerly CMRE) is a London-based education think tank examining incentive structures across international education systems and championing reform. I represented the organization in Washington D.C. Headlines:• Advised the Executive Director on business development plans and funding solutions• Spearheaded a business-critical US outreach initiative, identifying and initiating contact with US education leaders • Created a network of US-based think tanks and political influencers with an interest in international collaboration• Brand ambassador for the organization in key US policy forums• Organized and executed a series of events in Washington DC as part of a brand awareness program
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Cambridge Assessment
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London, United Kingdom
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Parliamentary Manager
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Jul 2011 - Jul 2015
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London, United Kingdom
Cambridge Assessment is an international assessments and qualifications provider, in addition to advising governments on major educational reform programs worldwide. The Group is part of the University of Cambridge. As the representative of the organization in Westminster, I had a number of key responsibilities and achieved a number of successes.Headlines:• Managed external relationships and communications with UK politicians, government ministers, civil servants and political influencers • Provided strategic advice to the Group Chief Executive, Director of Research, three subsidiary CEOs and their directors on engagement in the political arena • Advocated for the business, and its policy proscriptions, in UK political and education forums • Created global marketing materials, corporate narratives, advertorials, videos, online content and corporate stories to drive brand engagement and brand recognition• Initiated a 360-degree education exports campaign growing the profile of the group at home and abroad amongst ministers, trade envoys, UK ambassadors, Commerce Department (UKTI) staff, helping secure international contracts and brand recognition • Secured inclusion on Prime Ministerial and VIP trade missions• Analyzed data and leading research to create and run 360 degree thought leadership and stakeholder engagement campaigns on vocational training, critical thinking, social mobility, English language learning, character education, and vocational skills• Helped key Executives and senior colleagues to achieve high level ‘access’ and reputation recognition • Changed the corporate culture by creating director level training programs and resources to marry business goals and public affairs strategies at home and abroad
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Sir Julian Brazier TD (Member of Parliament 1987-2017)
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Houses of Parliament, London
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Policy Advisor and Chief of Staff
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Oct 2001 - Jul 2011
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Houses of Parliament, London
Sir Julian Brazier was a Member of the UK Parliament. It was my privilege to work for Sir Julian as a Chief of Staff and Policy Advisor when Sir Julian was Shadow Minister for Aviation & Shipping (2005 – 2010); International Trade & International Development (2003 – 2005); Work & Pensions (2002 – 2003)House of Commons, London, UKHeadlines: • Analyzed national and international data and undertook in-depth research to inform public policy positions• Conducted Legislative analysis and drafted amendments to Bills • Created policy solutions for public policy problems around aviation expansion, housing, and immigration • Produced detailed briefs for the shadow minister and shadow ministerial team on aviation and shipping• Ghost wrote speeches as well as articles for trade magazines and local newspapers on a variety of topics• Undertook legislative analysis including the production of briefing notes, speeches and the drafting of opposition amendments• Managed stakeholder relationships with both the public and senior CEO level leaders across the subject briefs, developing and running effective mechanisms for stakeholder engagement• Managed the Member’s private office, staff, and expenses • Interned with Congressman Frank Wolf, Washington D.C.
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Education
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King's College London
Bachelor's Degree, War Studies
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