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Bio

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Amy Peterson is a seasoned marketing professional with 20+ years of experience in various industries, including marketing strategy, public relations, event management, and sales. She has held leadership positions at City of Worcester, Food & Convo, POW! WOW! Worcester, DCU Center, American Red Cross, and CUMULUS MEDIA (WXLO/WWFX/WORC-FM).

Experience

    • Chief Of Staff, Office Of City Manager Eric D. Batista
    • United States
    • Government Administration
    • 700 & Above Employee
    • Chief Of Staff, Office of City Manager Eric D. Batista
      • Aug 2022 - Present

    • Sr. Project Manager
      • Nov 2021 - Present

      Responsible for the oversight and fulfillment of various programs and projects as prioritized by the City Manager.

    • Communications Specialist
      • Oct 2017 - Present

      Communications, Marketing and Media Relations responsible for internal and external communications strategies, public relations efforts, brand development/enforcement and digital media management.

  • Food & Convo
    • Boston, Massachusetts, United States
    • Partner/Booker/Marketing
      • Feb 2020 - Present
      • Boston, Massachusetts, United States

      Communications and social media strategies for a digital storytelling platform that explores the intersectionality of cuisine and culture. Talent booking & co-host of monthly podcast, writer and strategist.

  • POW! WOW! Worcester
    • Worcester, Massachusetts, United States
    • Communications & Marketing Lead
      • 2016 - 2019
      • Worcester, Massachusetts, United States

      Communications and Marketing Lead for POW! WOW! Worcester, the first international mural/public art festival of its kind in New England, from its inception in 2016 through the 2019 festival season, helping bring over 130 pieces of public art to life, consisting of 106 murals and several seasonal ...

  • DCU Center
    • Worcester, Massachusetts, United States
    • Director of Marketing
      • Jul 2008 - Oct 2017
      • Worcester, Massachusetts, United States

      Manage and supervise all aspects of event marketing/brand management including advertising/sponsorship/luxury seating, group sales, media buying, digital strategy and public relations for the 14,500 seat Arena and attached Convention Center. Oversaw the marketing and public relations efforts for ...

  • American Red Cross
    • Worcester, MA
    • Blood Donor Recruiter
      • Jun 2007 - Jun 2008
      • Worcester, MA

      Coordinate public and private blood drives

  • CUMULUS MEDIA (WXLO/WWFX/WORC-FM)
    • Worcester, Massachusetts, United States
    • Director of Marketing
      • 2001 - 2007
      • Worcester, Massachusetts, United States

      Develop marketing strategies to maintain brand and increase ratings position in market

Education

  • 1998 - 2003
    Worcester State University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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