Experience

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  Anton Paar India

  • India
  • Appliances, Electrical, and Electronics Manufacturing
  • 100 - 200 Employee

  • National Product Line Manager - Lab Density & Concentration

    • Jan 2022 - Present

  • Beverage Market Development Manager- India

    • Jan 2018 - Jan 2022

    Managing Anton Paar Lab & Process Instruments Beverage portfolio business in India, Nepal, Bangladesh, Sri Lanka, Bhutan. Spearheaded the design and implementation of market entry and penetration strategies to support sales growth and account acquisition objectives. Provided strategic marketing input including trend analysis,sales data modelling, report writing, digital campaign management, lead generation, new product development and launch, and brand management.Key Accomplishments:1) Attainment of business revenue from key markets like India, Bangladesh, Sri Lanka and Nepal through sales of analytical instruments (Lab & Process).2) Provided leadership for cross-functional teams and facilitated the implementation of strategicgrowth plans across key markets and channels.3) Training of the new joinees wrt product knowledge, competition handling, territory mapping etc.4) Successfully launched new products from ideation through to strategic marketing and sales.5) Introduced robust KPI’s and KRA’s for each sales person to drive performance.

  • Area Sales Manager

    • Aug 2014 - Dec 2017

    Developing and Managing direct sales of Lab and Process Instruments in the designated territories to achieve and exceed the agreed sales budget. Key Accomplishments:1) Handling key accounts like Coca Cola, Pepsico, Carlsberg, United Brewery, Pernod, State Forensic & Excise Department India.2) Independent Customer Visits for Technical Discussions, Demonstrations and Corporate Presentations.3) Forecasting annual, quarterly and monthly sales goals.4) Developed strong working relationships with partners/clients to secure lucrative business deals.

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  Merck Millipore

  • New Delhi

  • Business Specialist

    • Jul 2012 - Jul 2014
    • New Delhi

    Working closely with the Regional Sales Manager to prospect, pitch & close Millipore WaterPurification System in Rajasthan, North Delhi , Haryana Territory, Uttrakhand, Punjab and U.P

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  First Source Laboratory Solution LLP

  • New Delhi Area, India

  • Technical Sales Specialist

    • Apr 2011 - Jun 2012
    • New Delhi Area, India

    I was taking care of Sales and Development of Life science Equipment like Freeze Dryer, CO2 Incubator, Vacumm Concentrator, Fermenter, Corning LSE instrument etc.

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  Indian Institute of Technology, Kharagpur

  • IIT Kharagpur

  • Project Assistant

    • Jan 2010 - Oct 2010
    • IIT Kharagpur

    Targeted Therapy against EGFR and VEGFR using ZD6474 enhances the therapeutic potential of radiotherapy in breast cancer cells , Use techniques like FACS, western Bloting, SEM, Zymography, Animal Cell Culture etc.