Experience

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  Galaxy Studio., JSC

  • Ho Chi Minh City, Vietnam

  • Fox Representative

    • Jan 2018 - May 2020
    • Ho Chi Minh City, Vietnam

    Supervise Twentieth Century Fox theatrical film distribution and marketing activities in Vietnam. Cooperate with the local Disney representative office following Disney’s acquisition of Fox in 2019.· To set dating strategy, marketing budgets, and manage Fox film P&L· To drive sales and marketing campaigns for Fox films in Vietnam· To develop long-term relationship with exhibitors as well as other local/foreign film studios and filmmakers on behalf of Fox· To develop & support in-theatre, consumer promotions and Trade Marketing partnerships on behalf of Fox films· To liaise with local trade associations and government bodies on policies and regulations on behalf of Fox and Galaxy· To identify local film projects for acquisition or co-production by Fox· To help coordinate Fox’s theatrical distribution strategies which impact other Fox distribution groups selling into Vietnam, such as Digital VOD and Pay TV licensing groups

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  Asia Film Fixers

  • Ho Chi Minh City, Vietnam

  • Partner

    • Jul 2013 - Jan 2018
    • Ho Chi Minh City, Vietnam

    Asia Film Fixers provide fixing, scouting, location management, logistics and production support to Film and TV productions across South East Asia. We have extensive experience and existing government and industry connections in the following countries: Vietnam, Cambodia, Laos, Thailand, Myanmar, Malaysia, Indonesia, Singapore, Turkey and Papua New Guinea.Our previous clients have included BBC, Modern Television, 20th Century Fox, VICE, Wildfire Television, Cream Productions, Lonewolf Productions, Radio Karate, National Geographic, Travel Channel, Channel 7 Australia, Leopard Films, ZDF Productions, Rove Enterprises, SBS Australia, Creative Media Australia, NHNZ and Disney.We specialise in assisting international crews with official filming permits, equipment/customs clearance, transport and accommodation, translating, research, location scouting and management, sourcing talent, equipment and crew.

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  Archetype Group

  • Ho Chi Minh City, Vietnam

  • Group Marketing & Communications Director

    • Jan 2011 - Dec 2017
    • Ho Chi Minh City, Vietnam

    Based in the Ho Chi Minh City Group office and reporting to the Group General Director, I was responsible for all global integrated marketing and PR activities for this multi-discipline construction consultancy with 20 offices in 15 countries (mostly in Asia Pacific). I managed a team of seven local employees.Key Responsibilities:• Write, design and produce all marketing collateral.• Design and execute marketing strategies in collaboration with worldwide offices.• Create and deliver an internal/external communications plan, including PR. • Responsible for developing, proofreading and editing all written communications in English.• Content development for the firm’s website, Intranet and social media.• Trade and B2B event management.Achievements:• Successfully implemented the integration of a new logo and collateral internally and externally, including a new website.• Managed the production of a complex system of marketing collateral.• Developed strong relationships with the media, and increased brand awareness through PR activities in South East Asia

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  Eckfactor

  • Sydney, Australia

  • Event Manager

    • May 2010 - Nov 2010
    • Sydney, Australia

    Provided freelance Event Management services to Eckfactor (entertainment publicity firm), Cambridge Events and 20th Century Fox. During this time, I project-managed three significant events (WWE pre-show VIP Party, National Geographic GREAT MIGRATIONS launch and a series of informational seminars for Nu Energy). I also worked on Crave Sydney’s Island Hopping Event, Sony Foundation’s Wharf for Ward charity lunch and Fox’s LOVE AND OTHER DRUGS premiere in Sydney.

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  Twentieth Century Fox

  • Sydney, Australia

  • Marketing & Events Contractor

    • Aug 2007 - Apr 2010
    • Sydney, Australia

    Originally contracted to the Theatrical division of Fox to assist with several key events and presentations, in 2008, I was retained full-time as Marketing and Events Manager. In 2009, my role was expanded and I reported to the Managing Director and Sales Director, giving me significant exposure across the business.Key Responsibilities:• Project manage key events, including red carpet premieres (AUSTRALIA, STREET KINGS, SHINE A LIGHT, VALKYRIE, MY LIFE IN RUINS), Fox’s annual presentation at the Australian International Movie Convention, trade roadshows, media and experiential screenings (WOLVERINE & AVATAR). • Assist the publicity department with talent-based events (publicity tours and junkets) -- Hugh Jackman, Sam Worthington and Nia Vardalos.• Produce high quality showreels, trailer cut-downs, montages and other A/V content. Achievements:• Managed a series of strategic AVATAR events, for both trade and consumers, to build awareness and showcase the 3D technology.• Solely responsible for managing all aspects of Fox’s presence at the Australian International Movie Convention in 2008 and 2009, including signage, Keynote presentation, talent management, A/V production/exhibition and the coordination of a Fox trade booth.

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  Twentieth Century Fox Home Entertainment

  • Sydney, Australia

  • Sales Analyst & Coordinator

    • 2003 - 2007
    • Sydney, Australia

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  Pirelli Tyres

  • Sydney, Australia

  • Marketing Manager

    • 2002 - 2003
    • Sydney, Australia

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  Korn/Ferry International

  • Greater Los Angeles Area

  • Senior Marketing Manager

    • 1998 - 2001
    • Greater Los Angeles Area