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Amanda Cockle is a seasoned hospitality professional with extensive experience in sales, marketing, event management, and customer service. She has worked in various roles, including Owner at Wellfelt Bookkeeping, Finance Analyst - Credit Collection at Sherwin-Williams, and Accounts Manager at Courtyard by Marriott Oxford South. Amanda holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a Bachelor of Science (BSc) Hons in International Hospitality and Tourism Management from the University of Surrey.

Credentials

  • Bookkeeper Business Launch Certificate of Completion
    Business Launch
    Oct, 2018
    - May, 2026
  • Learn QuickBooks Online: The Basics
    LinkedIn
    Nov, 2016
    - May, 2026
  • Business Etiquette: Phone, Email, and Text
    LinkedIn
    Oct, 2016
    - May, 2026

Experience

    • Credit Specialist

    • Owner
      • 2017 - Present

      Handling clients’ month-to-month bookkeeping incl entering transactions into the QuickBooks Online company file, journal entries, setting up and maintaining customer and client accounts, purchase orders and invoicing, bank reconciliations, preparation of financial statements.

  • Sherwin-Williams
    • Witney, England, United Kingdom
    • Finance Analyst - Credit Collection
      • Apr 2020 - Jun 2021
      • Witney, England, United Kingdom

      Maximize profitable sales over the shortest acceptable period and with the minimum of bad debt losses.-Monthly analysis and performance reports for Senior Management.-Recording and maintaining accurate chase history of customers accounts.-Reducing DSO.-Collaborating cross functionally with the Client Services/Operations/Sales teams to ensure that disputes are resolved on time.-Managing and monitoring credit risk and achieving cash collection targets.-Reviewing older balances and formulating action plans to unlock the payment issues.-Ensuring daily cash are effectively allocated.-Minimizing bad debts and write offs.

    • United Kingdom
    • Hospitality
    • 1 - 100 Employee
    • Accounts Manager
      • Oct 2018 - Apr 2020

      Responsible for everything related to day to day running of the accounts office of this new hotel. First few months entailed preparing and setting up procedures in anticipation of opening day. This role involved a lot of problem solving, creative thinking and skilled communication with all departments of the hotel. -Daily Bank reconciliations, credit cards as well as any cash takings, troubleshooting-Invoicing, Credit Control, Merchant disputes-A/P – coding invoices, preparing for payment-Petty cash and floats-New supplier accounts-Production of weekly sales reporting to the business-Implementation, improvement and adherence to financial controls-Assisted in the preparation of monthly management accounts and P&Ls-Assisted with budgets and forecast requirements

    • Accounts Assistant
      • Oct 2018 - Oct 2018

    • CRM Consultant, Virtual Assistant
      • Jul 2016 - Jun 2017
      • San Anselmo

      I help and support busy professionals and small businesses improve and manage their relationships with customers, assist in customer retention and drive sales growth. I also assist with bookkeeping and event planning.Clients include Marie HENRIO and Baked Blooms

    • Special Education Instructional Assistant
      • Sep 2014 - Jun 2016
      • Encinitas

      Assisted the resource teacher with the preparation of materials and instruction. Tutored individuals and small groups of students.Implemented behavior intervention protocols.Maintained student records and files.Used PECS and AAC device. Supervised playground.Operated office equipment.

  • Swedish School San Diego
    • Greater San Diego Area
    • Teacher in Swedish Language and Culture
      • Sep 2011 - Jun 2016
      • Greater San Diego Area

      Teaching one afternoon a week to a class of 12 children aged 7. Responsible for lesson planning in accordance to the school’s educational plan. Maintained effective communication with parents and gave an evaluation of each student’s progress at the end of term. In March 2013 I was elected the Head Teacher and member of the Board.

    • Marketing Research Assistant
      • Mar 2012 - May 2012
      • Encinitas

      3 months project researching business leads on online.

    • Sales and marketing manager
      • 1999 - 2008

      Produced and developed the sales and marketing plan. Managed the department in order to maximize revenue from existing and potential business streams. This included managing yield, CRM and market and competitor analysis. Managed marketing activities including direct marketing, advertising, marketing collateral, maintenance and development of own and external websites, events/exhibitions and customer care. Responsible for recruitment and development of the sales team, including interviewing, appraisals, departmental induction and staff training.

    • Diary Manager
      • 1999 - 2001

      Developed a virtually nonexistent conference department to a fully functional office. Responsible for maximising yield and maintaining relationships with existing clients through follow up calls and co-hosting events as well as generating new leads following an extension of 18 bedrooms.

  • Radisson Blu Edwardian, London
    • Kenilworth and Marlbrough Hotels, London, UK
    • Reception & Reservations Officer
      • 1997 - 1999
      • Kenilworth and Marlbrough Hotels, London, UK

      Both positions provided a wealth of valuable experiences for future roles. On Reception, acting as the shift leader I obtained significant experience in leadership skills. This position also involved interaction with customers both face-to-face and on the telephone. I was often in a position where I had to make swift and accurate decisions and use my initiative according to the situation before me. In reservations, I developed skills in yield management and broadened my understanding of business development and customer relations.

Education

  • 2017 - 2017
    Bookkeeper Business Academy
  • 2005 - 2006
    Chartered Institute of Marketing
    Professional Diploma in Marketing
  • 1994 - 1997
    University of Surrey
    Bachelor of Science (BSc) Hons, International Hospitality and Tourism Management
  • 1992 - 1993
    University of Gothenburg
    English Language and Literature, General, 60 points

Suggested Services

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Industry Focus. “Hospitality”

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