Experience

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  Scott Brothers Global

  • Nashville, Tennessee, United States

  • Community Manager

    • Jan 2022 - Present
    • Nashville, Tennessee, United States

    • Ideated, created and produced viral social media content for The Property Brothers aka Drew and Jonathan Scott's personal social media handles for platforms including TikTok, Instagram, Facebook and Twitter. • Lead day to day community management across all platforms and correspondence with Jonathan and team. • Cultivated strong relationships with partners at platforms like TikTok and Meta • Worked closely with Jonathan and team on content for show release dates, press tours, sponsored content, and important personal and national holidays including birthdays, anniversaries, etc.• Created in depth monthly social media reports tracking top performing content, trends in performance, audience feedback, and used this data to plan future content.

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  Wildflower Media LLC

  • Oxnard, California, United States

  • CEO

    • Jan 2021 - Present
    • Oxnard, California, United States

    Aly founded Wildflower Media LLC at the start of 2021 as a Social Media Agency specializing in social media management and influencer strategy in the beauty and wellness industries. Wildflower's capabilities include creating high level digital strategies to executing day to day social responsibilities to hand selecting influencers to support launch campaigns and creating original still and video content. Current and past projects include working with Hatch Beauty Brands LLC. with their brands including Found Active, Orlando Pita Play, NatureWell Beauty, Baby Phat Beauty, Kristofer Buckle Beauty, and more.

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  Aly Knows Best

  • Ventura County, California, United States

  • Podcast Host

    • Jan 2021 - Present
    • Ventura County, California, United States

    Join multi-passionate Creative Entrepreneur Aly Nagel as she delves into the topics of mental health + wellness, entrepreneurship, travel, cannabis, sustainable beauty + fashion, sex + dating, social justice and more. Explore her real and raw conversations with a diverse group of fellow entrepreneurs and experts where they get vulnerable while having a little bit of cheeky fun. Aly’s learning along the way and winging it just like the rest of us!Aly Knows Best is now available for listening on iTunes, Spotify and Google play.

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  Self-employed

  • Greater Los Angeles Area

  • Freelance Social Media Strategist, Writer and Producer

    • Jan 2017 - Present
    • Greater Los Angeles Area

    • Acted as a Creative Consultant for the brand launch of Dear Drew by Drew Barrymore fashion and lifestyle company. • Developed the tone of voice and social media content and strategy for the global equality movement 50/50 Day. Acted as an event coordinator day of for film screening of RBG documentary.• Photographed content for hair company client and created social media strategy for Instagram. • Managed and monitored social communities for Power Rangers accross Facebook, Instagram, Twitter and Tumblr and regularly responded to the fan base inquiries and concerns while keeping align with the 25 year old legacy of the brand. • Managed onsite event activations for experiential photobooth agency PopSocial Inc. for clients like Blind Dragon Karaoke Bar at Coachella and Mr. Robot television show. • Developed the tone of voice and social media content and strategy for Women’s March Los Angeles 2017.

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  Don't Call Me Pretty

  • Greater Los Angeles Area

  • Founder

    • Nov 2016 - Present
    • Greater Los Angeles Area

    Don’t Call Me Pretty is an inclusive platform designed to promote the value of women and gender non-conforming individuals who are working to push past traditional gender barriers by accomplishing incredible things. We are reclaiming what it means to be "pretty" by proving that our worth does not lie in the way we look, but instead, reflects in our passions, strength, resilience, perseverance and accomplishments we work for in our lives.• Planned, wrote and creative directed all social media content across Instagram and Facebook.• Managed and monitored multiple social media platforms while developing an organic Instagram following of nearly 25,000. • Secured partnerships with and was featured on pages like Refinery29, Beautycon, Jameela Jamil’s i_weigh, and more. • Spoke to groups and organizations like Ventura Creative Collective, Lululemon LA, NAWBO VC, Buena High School, Mount Saint Mary’s University, Her Campus @ California Lutheran University, Boys & Girls Club, Woodbury University and Seventeen Magazine about the #DontCallMePretty Movement and topics like body positivity, self confidence and overall wellness.

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  Sespe Creek Collective Inc.

  • Ojai, California, United States

  • Social Media Coordinator

    • Aug 2020 - Dec 2020
    • Ojai, California, United States

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  Swingset Creative

  • Greater Los Angeles Area

  • Social Media Account Manager

    • Jan 2018 - Aug 2019
    • Greater Los Angeles Area

    • Acted as the lead Account Manager and Producer for a boutique digital creative agency. • Managed client relations and communications • Managed and monitored social media platforms for Power Rangers, Paul Frank, Universal Studios film properties, and Lionsgate film properties.• Created high level social media analytics reports and delivered to clients. • Captured Instagram Stories on sight with high profile talent for film studio client during the premier, press days and more.

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  The BrainTrust

  • Los Angeles

  • Social Media Account Coordinator

    • Feb 2016 - Jan 2017
    • Los Angeles

    • Managed and monitored social media platforms for clients in the fashion, beauty and entertainment industries like Halle Berry, Cosmoprof North America, Blushington and Steinway Pianos. • Created high level social media campaigns, developed content calendars, wrote copy and creative directed photo shoots for various clients. • Managed client relations and communications. • Captured content and posted in real time at Cosmoprof North America, the largest beauty tradeshow in North America while managing a team of influencers on sight working as Trend Scouts choosing the best products from around the world. • Event coordination and influencer management for multiple events with clients Blushington and Sally Beauty.

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  Riot Media Group

  • Greater Los Angeles Area

  • Public Relations Assistant

    • Sep 2015 - Jan 2016
    • Greater Los Angeles Area

    • Designed public relations style press pitches to send to editors, bloggers, influencers, models and more. • Developed important relationships with influencers and editors. • Discovered new targeted talent to reach out to for each of our clients. • Organized and kept track of client placement.

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  GALORE Media Inc.

  • Los Angeles, CA

  • Writer

    • May 2015 - Jul 2015
    • Los Angeles, CA

    Each week, I pitched and created original content in the areas of Beauty, Style, Relationships, Music and Pop Culture to pertain to the "Galore Girl"​ demographic; which is classified as "the modern bombshell, who's an edgy, sexy and creative woman in her 20's."

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  WWD MAGIC

  • Las Vegas, Nevada Area

  • Trend Research Analyst

    • Feb 2015 - Feb 2015
    • Las Vegas, Nevada Area

    • Worked as part of the official Fashion Marketing Trend research team from Woodbury University Fashion Marketing Department to actively track 32 fashion trends for a final end-of-show Conceptual Trend Report. • Pre-show worked with a team of trend specialists to track current and future trends in the areas of women's contemporary, juniors, men's footwear, women's footwear accessories and children apparel. • At the show worked on tracking trends for Fall/Winter 2015 based on the inspirations we had pulled pre-show. • interviewed vendors and took original photos as part of content for the final end of show report for WWD MAGIC.

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  Urban Outfitters

  • Greater Los Angeles Area

  • Seasonal Sales Associate

    • Nov 2014 - Jan 2015
    • Greater Los Angeles Area

    Assisted customers during the holiday season with finding specific sizes, specialty products, unique gifts and styling services.

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  StyleWest

  • Oxnard, CA

  • Guest Blogger

    • May 2014 - Aug 2014
    • Oxnard, CA

    • Created internationally read blog post for Style West owned retail companies Malibu Jane, däv and Cia.Maritima• Used photos accompanied with witty commentary to market a specific lifestyle and the products for each individual brand

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  Caro Marketing

  • Los Angeles, CA

  • Public Relations Intern

    • Oct 2013 - Jan 2014
    • Los Angeles, CA

    • Worked on keeping the showroom in order• Helped stylist and high profile clients with pulling garments and accessories for press, editorial shoots and events• Helped create press releases for events• Tracked items being used and worn by clients

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  Damsel in Dior

  • West Hollywood, California

  • Fashion Blogging Intern

    • May 2012 - Jan 2013
    • West Hollywood, California

    • Assisted blogger Jacey Duprie at Damselindior.com in blog duties • I learned to use and became advanced in programs like photoshop, wordpress.com, Microsoft Excel, and Microsoft Word • Assisted at photo shoots, did go backs to designers and attended a few events