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Bio

I'm a marketer specializing in strategic consulting, brand development, and digital media advertising, with over a decade of experience in awareness, sales, and lead generation campaigns, in addition to copywriting, screenwriting, naming, and content strategies. I live in Monterrey, Mexico.

Experience

    • Marketing Strategist & Creative
      • Jun 2025 - Present

      Independent professional specializing in digital advertising, copywriting, marketing strategy and brand development.

    • Marketing Consultant
      • Feb 2022 - May 2025

      Strategy, implementation and continuous improvement of paid media campaigns, analytics and digital presence for clients and strategic partners of the agency, also creating and pitching strategy proposals.

    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Chief of Marketing
      • Oct 2020 - Feb 2022

      Main responsible of planning and implementing paid media campaigns, as well as generating social listening, social media and campaign reports which helped on the decision making of both clients and leads of the agency.

    • Analyst
      • Oct 2018 - Sep 2020

      In charge of designing, generating, optimizing and explaining reports of paid media campaigns, social media presence, social listening for private companies and national-level politicians, communication strategy and competence analysis, as well as support on prospection, briefing and strategy proposals.

    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Manager
      • May 2017 - Sep 2018

      Coordination and development of the Social Media team, focused on content marketing projects, branding and conversion campaigns, creation and presentation of reports, besides supporting the Marketing Direction on planning campaign proposals and providing commercial strategy and marketing consultancy to clients.

    • Content & Community Manager
      • Jun 2014 - Apr 2017

Education

  • 2010 - 2014
    Universidad Tecmilenio
    Bachelor’s in marketing, Marketing
  • 2018 - 2018
    MARCO, Museum of Contemporary Art, Monterrey
    Diploma Course in Screenwriting, Screenwriting

Services

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References

Highlights

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