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Bio

Alonso Vizcarra Cabrejos is a seasoned marketing executive with expertise in digital strategy, team leadership, and performance-driven campaigns. As Executive Director at Dolphink Advertising, he has spearheaded multichannel digital strategies, driving sales growth and market expansion. With a strong background in social media management, online advertising, and budget management, Alonso has successfully led internal teams and defined key performance indicators (KPIs) for clients. Prior to his current role, Alonso held positions as Marketing Coordinator at GRV Corporativa and Account Director at Dolphink Advertising, where he managed digital campaigns, supervised content, and analyzed KPIs. His experience in community management, content marketing, and lead generation has equipped him with a unique ability to drive engagement and conversion. A native Spanish speaker with full English proficiency, Alonso holds a degree in Advertising from Universidad Peruana de Ciencias Aplicadas. Based in Lima, Peru, he brings a wealth of knowledge and expertise to his clients and teams.

Experience

    • Executive Director
      • Jan 2023 - Present
      • Dolphink Advertising

      Designed, analyzed, and executed multichannel digital strategies.
      Responsible for the sales strategy, market expansion, and new client acquisition.
      Led internal teams across marketing, design, sales, and operations.
      Oversaw recruitment, onboarding, and team training processes.
      Defined and tracked monthly OKRs with clients to ensure measurable success.

    • Account Director
      • Jan 2015 - Dec 2020
      • Dolphink Advertising

      Planned and executed campaigns on Meta Ads and Google Ads platforms.
      Supervised community managers and oversaw visual and written content.
      Managed advertising budgets and delivered monthly performance reports to clients.
      Analyzed KPIs and implemented strategic improvements.

    • Marketing Coordinator
      • Oct 2020 - Oct 2022

      Managed performance-driven digital campaigns.
      Supervised content for social media, email marketing, and web platforms.
      Handled the monthly marketing budget and monitored KPIs and conversion metrics.
      Coordinated directly with marketing and sales teams to align strategies.
      Assessed client behavior using CRM tools (intermediate level) to improve engagement.

Education

  • 2009 - 2013
    Universidad Peruana de Ciencias Aplicadas
    Advertising, Advertising

Services

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