See How Many Clients You're Missing Each Month

Simply enter your business email & Topline AI Agent will show you.

Bio

Generated by
Topline AI
Allyson Simon is a seasoned marketing professional with expertise in media planning, buying, and strategy, complemented by experience in counseling and substance abuse treatment. She has held various leadership roles in media services, including Vice President and Associate Director of Planning, and has worked with prominent clients across multiple industries. Allyson holds a Master's degree in Clinical Mental Health Counseling and a Bachelor's degree in Interpersonal Communication. She is a certified LADC I, Certified Substance Abuse Counselor, and LMHC, demonstrating her commitment to her field and expertise in both marketing and counseling.

Credentials

  • LADC I
    Bureau of Substance Abuse Services
    Jan, 2022
    - May, 2026
  • Certified Substance Abuse Counselor
    UMass Boston
    May, 2018
    - May, 2026
  • LMHC
    Board of Registration of Allied Mental Health and Human Services Professionals
    Apr, 2024
    - May, 2026

Experience

    • Substance Abuse Clinician

    • Substance Abuse Clinician
      • Jul 2021 - Present
      • United States

  • Gosnold, Inc.
    • Cataumet, MA
    • Substance Abuse Counselor
      • Oct 2017 - Dec 2022
      • Cataumet, MA

      I’m responsible for providing intensive, professional counseling services (group and individual) to adults 18+ with a primary diagnosis of substance use disorder, oversees the implementation of individualized treatment plans, has regular contact with other members of the treatment team, identifies ongoing issues needing to be addressed prior to discharge, and plans aftercare treatment services as required.

    • VP, Associate Media Director
      • Nov 2016 - May 2017
      • Greater Boston Area

  • EMG3
    • Falmouth, ME
    • Vice President, Media Services
      • Apr 2014 - Nov 2016
      • Falmouth, ME

      I oversee a team of media planners and buyers leading the strategic development of media initiatives utilizing all media channels to support the marketing and business objectives of my clients. Key clients include McKesson (Health Mart Pharmacies), Marine Stewardship Council and Kobrands. I regularly stay up to date on all media trends and innovations providing thought leadership to agency partners and clients.

  • WPFO FOX23
    • Portland, Maine Area
    • Account Executive
      • Sep 2013 - Apr 2014
      • Portland, Maine Area

  • Initiative (MC Media)
    • Greater Chicago Area
    • Associate Director, Planning
      • Jan 2013 - Jul 2013
      • Greater Chicago Area

      Oversee cross channel planning and development for several of the Miller Coors Innovation brands.

  • ZenithOptimedia
    • Greater Chicago Area
    • Associate Director
      • Sep 2011 - Dec 2012
      • Greater Chicago Area

      I spearhead the strategic development and execution of Nintendo of America's advertising initiatives utilizing all media channels that support marketing and business objectives.

    • Associate Media Director
      • Mar 2008 - Sep 2011

      Led media team and workflow management operations across extensive client base including Nintendo, Darden Restaurant Group, ING DIRECT, Suzuki, Sara Lee, Famous Footwear, Travelers Insurance, Montana Office of Tourism, Hanes Brands, Bass Pro Shops and TGI Fridays.Developed critical relationship with key clients and provided counsel on media solutions.Directed internal team on development and delivery of media campaigns supporting corporate objectives and revenue goals.Regularly participated in new business pitches by providing local marketplace insights, setting cost benchmarks and developing innovative promotional opportunities based on potential clients marketing objectives.

    • Strategic Media Manager
      • Nov 2005 - Mar 2008

      Responsible for day to day operations of all media efforts including: Media planning, budgeting, production scheduling, investment approvals, optimization, coordinating agency deliverables, internal reporting, and invoice reconciliation.

    • Broadcast Director
      • 2004 - 2005

      Directed broadcast negotiations and placement for all agency accounts including Tommy Hilfiger, Grolsch Beer, Bertucci's and Keds.

    • Broadcast Supervisor
      • 1998 - 2004

      Clients included: Volkswagen, Talbots, Outback Steakhouse, McDonald's, Southern Comfort, Citizens Bank & Tyson.

    • Local Broadcast Buyer
      • 1994 - 1998

      Clients included: Marshalls/TJ Maxx, Humana Healthcare, WB56 Boston, University of Massachusetts

Education

  • 2018 - 2022
    Southern New Hampshire University
    Master's degree, Clinical Mental Health Counseling
  • 2017 - 2018
    University of Massachusetts Boston
    Substance Abuse Counseling
  • 1989 - 1991
    Northeastern University
    Bachelor's Degree, Interpersonal Communication
  • 1983 - 1985
    Syosset High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. Add an industry

Looking to Create a Custom Project?

Need a custom project? We'll create a solution designed specifically for your project.

Get Started

References

Community

You need to have a working account to view this content. Click here to join now

Similar Profiles