Bio
Experience
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Strategy Consultant
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Allison Reilly Consulting
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Greater Boston
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Brand Strategy Consultant
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Sep 2023 - Present
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Greater Boston
Helping advertising agencies and companies set their brand direction. I have helped B2B and B2C companies across a range of services including: Business/Category Research, Competitive Reviews, Audience Intelligence, Persona Development, Human Truth Insights, Messaging/Positioning, Creative Briefs...
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United States
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Advertising Services
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700 & Above Employee
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Head of Relationships & Strategy
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Mar 2018 - Aug 2023
[Formerly Small Army]Senior-level company executive and thought leader who has helped drive company growth with ideas that execute change and results. Experience spans strategy, research, positioning, branding, digital marketing, and writing. Thoughtfully managed, mentored, and inspired a department of up to 15 people. Some notable accounts include Cuisinart, GE, NETSCOUT, WGBH, Leica, Boston University, MegaFood, CRISPR Therapeutics, PTC, Columbia University Irving Medical Center, and many others.
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VP, Relationships & Strategy
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Jan 2015 - Mar 2018
Managed Account Service and Strategy departments across all Agency accounts.
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Group Account Director
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Feb 2013 - Jan 2015
Lead account and strategist on Agency's largest account, GE Measurement & Control. Grew account 75%.
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Account Director
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Mar 2011 - Feb 2013
Led the Raytheon, Emerson Hospital, T1D, and GE Accounts
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Co-Founder/Lead Account & Marketing Strategist
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2003 - 2011
Owner and business leader developing brand strategies and copywriting for company key accounts.
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Education
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College of the Holy Cross
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The Derryfield School
Suggested Services
This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection
Industry Focus. “Marketing and Advertising”
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