Experience

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  Lava X Technologies Sdn Bhd

  • Account Manager

    • Aug 2021 - May 2022

    ➤ Act as the main liaison in all matters relating to client concerns and needs➤ Assist in developing and implementing process improvements to meet company goals

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  Hyperbridge Digital Sdn Bhd

  • Cyberjaya

  • Content Marketing Strategist

    • May 2017 - Jul 2021
    • Cyberjaya

    ➤ Develop, execute, and deliver contents and related assets needed to create, nurture, and grow a company’s customer base—from awareness building to lead generation to sales enablement.➤ Involvement in project, resources and team management which includes research, development and execution of content.➤ Staying on trend with digital marketing landscape through industry articles and blogs.➤ Drive overall channel direction and strategy for client to continuously grow in the social space.➤ Manage interactive projects for digital marketing and E-commerce.➤ Research, identify & reach out to key influencers, bloggers and online media for collaboration and engagements➤ Contribute and assist in creating content and writing marketing and promotional materials for variety of products and services

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  Shock Media Studio

  • Puchong

  • Client Experience Executive

    • Nov 2015 - Jan 2017
    • Puchong

    ➤ Managed, liaised and serviced clients, including consulting clients of social media knowledge➤ Worked with internal team to form social media campaigns and ensure it complies with client's needs and social media guidelines.➤ Create digital strategies across several accounts and advise clients on how to achieve their business goals➤ Utilized Facebook Ads Manager to manage the advertising activities➤ Conceptualized social media campaigns based on client's needs yet provide digital marketing expertise to assist with the flow of execution➤ Content creator: worked closely with content, creative and branding to build content on client's Facebook➤ Setup of Facebook &/or Instagram media buys➤ Monitoring ads manager progress and keeping in contact with clients at all stages

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  IH Digital

  • Malaysia

  • Account Executive (Digital Project Management)

    • Nov 2014 - Nov 2015
    • Malaysia

    ➤ Gain in-depth knowledge about the various digital channels and medias to engage with audiences ➤ Coordinate details of design, content and development by working with clients and resources ➤ Responsible for ensuring all work delivered to clients is of the highest possible quality ➤ Generate reports for clients on a weekly basis to update on the projects’ progressions ➤ Obtained required certificates such as Facebook Blueprint, Google Adwords, Adobe Photoshop and HTML Essential Training

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  Smobble Sdn Bhd

  • Selangor, Malaysia

  • Junior Intern

    • Nov 2013 - Jan 2014
    • Selangor, Malaysia

    ➤ Executed the online business through web design and web development➤ Computer work, data entry and researching➤ Implemented HTML codes to build webpages➤ Devised an education web portal known as SmartA for SPM students➤ Studied online advertising models such as Cost-Per-Engagement (CPE), Cost-per-mille (CPM), Cost-per-action (CPA) and Cost-per-click (CPC)

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  TGI Fridays

  • Subang Parade, Selangor

  • Hostess & Waitress

    • Jan 2011 - Mar 2011
    • Subang Parade, Selangor