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Alice Fairfax is a seasoned entertainment and storytelling professional with 23+ years of experience in theatre, television, and event management. She has led story training for businesses and developed narrative for themed events. Alice has also worked as a public relations and creative leader, copywriter, and writer for various companies, including The Walt Disney Company and Dr. Phillips Center for the Performing Arts.

Experience

    • Member
      • Aug 2023 - Present

  • DTGO Group of Companies
    • Bangkok, Thailand
    • Sr VP Ideation Experience Design
      • Oct 2022 - Present
      • Bangkok, Thailand

      Lead story training for all business units, including customer service, onboarding, sales. Develop narrative for themed events and theme destinations.Partner with live entertainment in theme destinations. Support and deliver on the company's vision and core values. Connect related business units, like retail, customer service, F&B, to theme and narrative.

    • Senior Story Consultant
      • Aug 2000 - Present

      FACILITATE executive listening sessions and content strategy sessions with executive teams, entrepreneurs, speakers, writers & small business leaders.WRITE brand positions, scripts, narrative design, stories, marketing copy, sales copy, curriculum, video scripts, event scripts, keynotes specializing in hospitality industry & nonprofitsSTRATEGIZE & execute PR campaignsDESIGN & Deliver executive speeches, keynotes & webinarsPublished Work:The Creative Life, IVPress; The Improv Toolkit, & Jumpstart: Handbook for Drama, Communications ResourcesGhostwriter for 10+ speakers turned authorsClient list on request

    • Public Relations/Creative Leader & Copywriter
      • Sep 2014 - Aug 2021
      • Orlando, Florida Area

      Produce over 30 National Broadway Tour media campaigns resulting in sell-out shows Write copy for all video scripts, live events, speeches, articles, website, press releases, email campaignsCraft & execute 60+ sales campaigns resulting in sell-out showsWrite media pitches to traditional and influencer mediaOversee creative content of videos and collateral

  • The Walt Disney Company
    • Disney Event Group/Disney Institute/Disney Live Entertainment
    • Writer, Facilitator, Entertainer
      • Feb 1998 - Mar 2020
      • Disney Event Group/Disney Institute/Disney Live Entertainment

      Write scripts & sales proposals for Disney Event GroupWrite & execute training program for Disney Institute PWC Facilitator at Disney Traditions and Disney Event SalesWriter Cast events for VP & GMs Disney Hollywood StudiosCasting Director The American Idol ExperienceEntertainer Epcot comedy shows, Holiday Storytellers & one iconic character with a wand.

Education

  • Rollins College
    Bachelor of arts, Liberal Arts and Sciences
  • Circle in the Square Theater School
  • International School of Stockholm
  • Winter Park High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Entertainment”

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