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Bio

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Credentials

  • Curso de Product Leadership
    Escola PM3
    May, 2024
    - Apr, 2026

Experience

    • Brazil
    • Software Development
    • 100 - 200 Employee
    • Product Manager
      • Dec 2022 - Present

      Context: Amo Sistemas is a software developer focused on marketplaces with two flagship apps: Amo Ofertas, where restaurants register and sell to a user base of over 1,000,000, and Amo Go, an app for delivery drivers, creating a sustainable ecosystem for establishments to sell more, customers to purchase with discounts, and providing extra income for freelance delivery drivers.Activities: Create product vision, propose usability improvements and new features, lead multidisciplinary teams, engage with stakeholders regularly, create and prioritize roadmaps with stakeholders, conduct discoveries with product users, tech lead, and UX, conceptualize products for development, create and manage backlogs, analyze and contract third-party software, conduct ceremonies in Agile methodology, create and monitor team and product productivity metrics, write stories and acceptance criteria, manage stakeholder expectations, organize feature launches with test groups, participate and provide input in the company's intelligence committee.Tools Used: Jira, Monday, Miro, Lookerstudio, Power BI, Bigquery, Firebase.Key Results: Restructuring of the payment format (offline, card, and cash), Redesign of the delivery driver app layout with guided tour, New pricing format for delivery with calculation of distance traveled, Automations for performance improvement, Allowing the delivery driver to relocate their delivery after accepting it via the app (demanded by 45% to 55% of the BackOffice team), Self-adaptive pricing, Demand control algorithm capable of managing delivery demand to reduce delays, Implementation of zero auth for card validation, Implementation of the Google mobility program, ODRD.

    • Logistic head
      • Feb 2022 - Jan 2023

      Activities: Manage logistics tools integrated with the Amo Ofertas delivery app, create and implement OKRs, lead an internal team, and assist in managing logistics teams of motorcycle couriers in the serviced cities. Recruit and train delivery team leaders, develop retention strategies for freelance delivery drivers, control delivery demand by manipulating the freight rate, negotiate the use of delivery drivers with partner establishments, conduct analyses of delivery bottlenecks, devise strategies for retaining delivery drivers, create engagement campaigns to involve drivers on days of high delivery demand.Results: 88% reduction in fixed operational costs, maintenance of teams after daily rate cuts and other fixed costs, team structuring, creation of formal procedures, development of engagement campaigns with productivity-based awards, monitoring and achievement of proposed OKRs, closure of agreements with key clients to retain delivery drivers in serviced cities.

  • Transportes Marvel
    • Chapecó, Santa Cararina, Brasil
    • Operational control center supervisor
      • Jun 2020 - Feb 2022
      • Chapecó, Santa Cararina, Brasil

      Context: Refrigerated cargo carrier operating throughout Brazil and Mercosur. It has the largest owned fleet in Brazil with approximately 1500 employees.Activities: Manage a team, design and perform process maintenance, conduct training sessions, implement award cuts for procedural breaches, conduct internal audits in the department and lead customer audits within the company, analyze payroll events, identify and reduce systemic and personnel productivity bottlenecks, outline projects and contact suppliers for tool development and adaptation, conduct tests of new technologies and negotiate service fees, analyze the profitability of software contracts, carry out projects and strategic planning for the department.Results: Develop and maintain KPIs through software, Excel, and Power BI, development of a self-managed team, implementation of a time control system with many automated tools, conception and implementation of a layout disc control tool, a score rating above 80% (Score from various clients auditing Marvel to qualify it as a transport partner), climate survey with a rating of 98/100.

    • Financial analyst
      • Jan 2019 - Aug 2019

      Experience: Team leadership, negotiating and resolving issues in CTEs (Freight Conveyance Note) and CRTs (Road Transport Conveyance) with clients, creating and analyzing productivity indicators and financial loss/recovery (delivery receipts), pallet management, delivery receipt management, setting and implementing goals for the team, auditing processes, negotiating billing processes with clients.Results: Creation and structuring of a dedicated area for delivery receipts and billing support, creation and improvement of processes, establishment of individual and team goals, formalization of pallet and delivery receipt control, release of approximately 1.5 million in stalled freight due to documentation issues in the first quarter.

  • Transportes Marvel
    • Chapecó e Região, Brasil
    • Assistente de RH
      • Jan 2017 - Sep 2018
      • Chapecó e Região, Brasil

    • Auxiliar administrativo
      • Jul 2015 - Dec 2016
      • Chapecó e Região, Brasil

    • Suporte de vendas e Marketing/Telemarketing
      • Jul 2012 - Jun 2013

Education

  • 2022 - 2023
    Cursos PM3
    Product manager, Computer Software Engineering
  • 2017 - 2018
    Universidade Comunitária da Região de Chapecó - UNOCHAPECÓ
    Pós-Graduação em Gestão de pessoas, Organizational Leadership
  • 2012 - 2015
    Universidade comunitária da região de Chapecó -UNOCHAPECÓ
    Bacharel em Administração, Business Administration and Management, General
  • 2009 - 2011
    E.E.B Marechal Bormann
    HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES

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Industry Focus. “Software Development”

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