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Alexandra Ezhkova is a seasoned event management professional with expertise in project management, public relations, and entrepreneurship. She has held various leadership roles, including Head of Events at Longevity Investors and Co-Founder at Biolytica AG. With a strong educational background in entrepreneurship, finance, and marketing, Alexandra has developed a unique skillset that enables her to drive business growth through event strategy and management.

Experience

  • Longevity Investors
    • Zug, Switzerland
    • Head of Events
      • Oct 2021 - Present
      • Zug, Switzerland

  • Biolytica AG
    • Zug, Switzerland
    • Co-Founder
      • Sep 2021 - Present
      • Zug, Switzerland

    • Venture Head of Events
      • Sep 2021 - Present

  • ASMALLWORLD
    • Zürich Area, Switzerland
    • Global Head of Experiences
      • Dec 2017 - Sep 2021
      • Zürich Area, Switzerland

      • Responsible for the events strategy and calendar of over 1100 in person events around the world, and more than 500 virtual events• Maintains an ongoing relationship with our Event Ambassadors all over the world and guide them to deliver high-quality local events, in-line with the ASW guidelines• Plans and project-manages all HQ-organized flagship events in Gstaad, Saint-Tropez, Ibiza and Marbella• Manages third-party relationships for events which are organized with external partners such as Grand Prix, Rolex Monte Carlo, Frieze Art, and many more• Ensure all event-related communication is of high quality and in-line with the ASW brand• Works with luxury brands to create bespoke event concepts and manages sponsorships for the flagship events• Developed the communication event strategy, comprising social media, PR & outreach, influencer marketing, email campaigns, asset development, and video production• Implemented a digital event catalog including webinars with internationally renowned speakers, online experiences with industry leaders, online concerts with top artists. etc.• Initiates and executes other business development projects• Trains and coaches junior team members

  • video intelligence AG
    • Zürich Area, Switzerland
    • Events and Communications Manager
      • Nov 2016 - Nov 2017
      • Zürich Area, Switzerland

      • Organized more than 15 bespoke high-profile events for VIP customers including communication strategy development, concept creation, invitation process, venue research, traveling and hospitality management, sourcing and production of event materials, catering, hostesses and onsite management• Planned and executed booths at the largest trade shows in Europe for digital media (Mobile World Congress, dmexco and Cannes Lions festival)• Created and managed the annual event calendar of more than 100 internal and external events• Ensured the event marketing support including web and print communication, branding, PR and merchandise materials • Conducted pre-and post-event evaluations and KPI reporting • Liaised with more than external agencies and partners and managed the annual event budget

    • France
    • Higher Education
    • 100 - 200 Employee
    • Event Operations Director
      • Dec 2015 - Oct 2016

    • Senior International Event Manager
      • Dec 2014 - Nov 2015

    • International Event Manager
      • Dec 2012 - Dec 2014
      • Sofia

      • Organized over 65 Access MBA events in more than 30 countries, bringing together the top 100 international business schools with high-caliber professionals, managing up to 5 events in different countries at the same time • Developed company’s strategic markets in Europe and South America• Defined and implemented partnership strategies for events on 4 continents, having negotiated deals with more than 500 companies for print and web communication media co-operations

    • Board Member
      • Sep 2012 - Sep 2013
      • Sofia

      Responsible for the overall Marketing and PR strategy of the non-governmental organization ABLE.

    • Project Management and Budget Monitoring Specialist
      • Oct 2010 - Nov 2012
      • Bulgaria,Sofia

      • Planning, organization and integration of cross-functional information projects• Coordination of the annual IT budget of more than 1.5 million EUR • Preparation and coordination of multiple financial and operational reporting analyses

Education

  • 2012 - 2012
    Babson College
    Mini-MBA, Entrepreneurship
  • 2012 - 2012
    Florida International University
    Finance and Financial Management
  • 2011 - 2012
    University of World and National Economy
    Master's degree, Marketing

Suggested Services

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Industry Focus. “Investment Management”

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