Okay, let’s tackle this. So Alex has 43 years of experience in hospitality, which is a long time. He’s been in various roles, including Director at Autolodge Investments Group Ltd. His education is a Bachelor of Commerce from the University of Canterbury, which is a reputable institution. Skills like yield management, revenue analysis, and hotel management are in demand. Location is Auckland, New Zealand, which is a major city. Considering his experience, education, and skills, I would estimate his hourly rate to be around $150. This is a rough estimate, but it’s based on industry benchmarks for experienced hospitality professionals in New Zealand.