Bio
Experience
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Master Gardener
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Master Gardener
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Apr 2012 - Present
Responsible for care of perennial gardens, water features, container gardens. Design of new plantings/containers. "Ambassador" for visitors and residents touring gardens.
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Consultant
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Jan 2011 - Present
Based on needs of client. Specialize in strategic planning, database info, trade show/event development, product research
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Community Mental Heath Aide
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Jan 2011 - Jan 2014
At-home aide to help with everyday living services/therapy/respite for child with cerebral palsy.
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National Product Manager/Paper and Promotional
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1976 - 2010
Product Management• Successfully managed product lines with approx. $18 million in sales.• Paper line averaged 50% gross margin making it the most profitable of 5 product lines; increased profitability of promotional line from 29% to 40-45% gross margin. • Reorganized product lines by implementing new process flow, new suppliers and/or equipment, and ways to do business for print-on-demand products.• Key team member setting up national partnerships for business development • Organized cost reduction teams resulting in reduction of $1 million in costs over 12 monthsMarketing/Advertising/Public Relations• Developed and monitored annual marketing plan including direct mail promotions, trade advertising, catalogs and price lists, collaterals, website development, e-business and other appropriate means of increasing business• Worked closely with sales team to provide support materials including organization of samples, sell sheets, power point presentations, e-mail newsletters• Responsible for trade show activities and look of booths• Key team member responsible for organizing/planning special promotional events such as customer visits, tours of facilities by association groups, open houses and other events.Product Development• Responsible for concept and development of products in all product lines. • Developed an industry certification manual in cooperation with state association.• Traveled to Asia to work with suppliers on import products.Computer Skills• Microsoft Office 2007/2009 including Word, Excel and Power Point• Familiar with Publisher• Extensive use of internet for research, sourcing, education
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Education
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1970 - 1974Michigan State University
Bachelor's degree, Horticultural Marketing
Suggested Services
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References
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