Bio
Experience
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Forgepoint Capital
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San Francisco Bay Area
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Social Media Marketing Consultant
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May 2022 - Present
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San Francisco Bay Area
Managing the daily social media operations and strategizing the growth of social network communities, including Twitter & LinkedIn, handling the virtual promotion, monitoring and engagement, analytics and amplification of the team, partners, advisors, cybersecurity portfolio companies and their calendar/events. https://forgepointcap.com/
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BUHL REGIONAL HEALTH FOUNDATION
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Hermitage, Pennsylvania, United States
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Social Media & Digital Marketing Consultant
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Jan 2023 - Present
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Hermitage, Pennsylvania, United States
Amplifying social media operations and strategizing the growth of social network communities and BRHF brand on Facebook & LinkedIn, drafting press releases and marketing copy for events, and marketing a strategic framework roll out.
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WestWinn Urban Ag
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Sharon, Pennsylvania, United States
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Social Media Manager & Digital Marketing Consultant
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Jan 2023 - Present
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Sharon, Pennsylvania, United States
Amplifying social media operations and strategizing the growth of social network communities and WWUA brand on Facebook, Instagram & LinkedIn, drafting press releases and marketing copy for web, and other marketing tasks on-demand.
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BELGRAVE HOUSE LIMITED
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https://belgravehouse.com/
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Social Media Manager & Marketing Consultant
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Aug 2018 - Present
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https://belgravehouse.com/
Managing the social network communities, including TikTok, Twitter, Instagram, Pinterest & Facebook, and creating design assets for social media, website and monthly newsletters.
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The Corinthian Banquet Hall & Event Center
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Sharon, Pennsylvania, United States
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Digital Media Consultant and SMM
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Jan 2014 - Present
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Sharon, Pennsylvania, United States
Consulting on digital marketing strategies, managing the monthly social media operations and strategizing the growth of social network communities on LinkedIn, Facebook, and Instagram, handling the virtual and on-site promotion, monitoring and engagement, and amplification of events at The Corinthian. https://corinthian-event.com/
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The Landing
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Sharon, Pennsylvania, United States
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Social Media Marketing Manager
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Jan 2012 - Present
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Sharon, Pennsylvania, United States
Managing the daily social media operations and strategize the growth of social network communities on Facebook, handling the virtual and on-site promotion, monitoring and engagement, and amplification of the team, partners, the client companies and their calendar/events at The Landing. https://www.thelandingsharon.com/
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Mama and Me Photography Spa http://www.mamaandme.com/
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Canfield, Ohio
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Artist
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Sep 2002 - Present
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Canfield, Ohio
Responsibilities include the management, self- promotion and the direct sales offreelance artwork. Duties include all tasks to creating the art, selling the art,scheduling show and sales opportunities, creating sales leads, marketing/advertising,finding new art leads, maintaining online gallery, building sales relationships, buyinggarments supplies and general small business management and social media marketing.; mamaandme.com belly casting clients, creating art designs for castings, wall and mural accents and candle labels, massage therapy for clients, maintaining sales booths and promoting the products and services, public relations, relationship building with clientele and securing media exposure, encouraging sales leads for products and services. Various tasks such as newsletter, website contributions, office management and social media.Specialization in belly casting, custom casting designs, accent painting and customized furniture art accents and nursery mural work.www.mamaandme.comwww.castingamore.comwww.ecochiccandles.com
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Art by Alane Jewel
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Sharon, Pennsylvania, United States
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Artist at alanejewel.com
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Jan 1996 - Present
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Sharon, Pennsylvania, United States
I have spent the last 25 plus years painting custom work for clients. I love the challenge and constant fresh inspiration to sit down and tackle a new painting for someone. I am open to any subject matter, as long as the client realizes it will be painted in my free style of work. DM or email me any ideas, please keep in mind the size of the canvas or mural and the details you are looking for such a specific colors and imagery when contacting me for a quote. https://www.facebook.com/alanejewelart/
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Buckeye Hospice and Palliative Care Services
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Youngstown-Warren area
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Social Media Marketing Manager
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Mar 2021 - Present
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Youngstown-Warren area
Managing the daily social media operations and strategize the growth of social network communities, including Twitter, Facebook, Instagram, Google profile & LinkedIn, handling the virtual and on-site promotion, monitoring and engagement, and amplification of the growing team, multiple locations and their calendar/events. https://www.buckeyehospice.com/
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HSO
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Veenendaal, Netherlands
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Social Media Marketing Consultant
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Jul 2022 - Mar 2023
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Veenendaal, Netherlands
Strategizing the growth of social network communities on LinkedIn, handling the virtual promotion, monitoring, social content and engagement, analytics and amplification of brand marketing initiatives for HSO International by posting on personal executive accounts.
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Premier Tour & Travel
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Hermitage, Pennsylvania, United States
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Digital Marketing Consultant
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Apr 2021 - May 2022
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Hermitage, Pennsylvania, United States
Marketing consult for the development of social media marketing, build and strategize the growth of social network communities, and monthly management of social channels including LinkedIn, Facebook, Twitter, Instagram, Pinterest, YouTube and Google Maps and best search optimization practices for ROI.
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United States
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Advertising Services
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1 - 100 Employee
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Digital Marketing Director
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Jan 2010 - May 2022
Fulfilling demand for writing/editing, blog and forum moderation, social media management, influencer marketing, SEO optimization, link building, link disavowing, local SEO, branding, community relations, management, targeted influencer marketing, webinar and event marketing, media communications, event planning, business promotion, marketing and business development, campaign management and reporting, lead generation and website optimization. Learn more at: http://www.a2bmediallc.comA2B Media is a digital marketing service providing marketing campaigns tailored to each business.
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Link Builder
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Apr 2011 - Oct 2016
Services as a link builder for clients from a variety of businesses from media communications to retail online marketing. Skilled experience in promoting and linkbuilding infographics. In addition to link building, experience in local SEO, social media content curation, editing, blog moderating,community management, SEO optimization and online branding experience for a range of businesses. Manages and tracks link building campaigns coordinated with all facets of the brand.
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Amish Acres Cheese
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https://www.amishacrescheesellc.com/
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Social Media Manager & Brand Consultant
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Mar 2020 - Mar 2022
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https://www.amishacrescheesellc.com/
Managing the daily social media operations, including Facebook paid amplifications, and consulting to strategize the growth of the brand, develop website shopping cart to increase sales, distribution and visibility of this grass-fed artisan cheese start up.
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Werkberry, LLC
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New York City Metropolitan Area
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Social Media Marketing Consultant
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Aug 2020 - Nov 2021
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New York City Metropolitan Area
Managing the daily social media operations and strategize the growth of social network communities, including Twitter, Facebook, Instagram & LinkedIn, monitoring and engagement, analytics, and amplification of the team and partners.
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M12 - Microsoft's Venture Fund
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https://m12.vc/
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Social Media Marketing Manager
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Jun 2018 - Jun 2021
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https://m12.vc/
Managing the daily social media operations and strategize the growth of the M12 (corporate VC subsidiary of Microsoft) social network communities, including Twitter & LinkedIn, handling the virtual and on-site promotion, monitoring and engagement, and amplification of the team, partners, the portfolio companies and their calendar/events.
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Darwin's Natural Pet Products
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Tukwila, Washington, United States
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Consultant, Content Creation
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May 2018 - Dec 2020
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Tukwila, Washington, United States
Working with the demand gen and editorial teams to build content on demand for web and blog and complete in-depth SEO gap analysis for editorial topics. Also, content creation in the form of custom art for blog articles.
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https://www.att.com/
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https://shape.att.com/
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Social Media Marketing Consultant, Content Creation Consultant
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Aug 2017 - Jan 2020
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https://shape.att.com/
Managing the daily operations and strategize the growth of the AT&T SHAPE social network communities, including Twitter & Facebook, handling the virtual and on-site promotion, monitoring and engagement of various AT&T Developer events 2018 & 2019 - including content curation for live social media coverage, live tweeting celebrity speaker content of the AT&T SHAPE creator event in Hollywood. I was admittedly starstruck creating and managing the marcom social content and crafting personal tweets on the AT&T Shape event for these influential speakers that included Sean Puffy Combs, Ava Duvernay, Issa Rae, and more and their PR teams, and these celebrity influencers below:Elizabeth BanksNiecy NashMayim BialikTyra BanksSherri ShepherdLaverne Cox https://about.att.com/sites/attshapeWorking with the demand gen and editorial teams to build content on demand for web and blog and complete in-depth SEO gap analysis for editorial topics.
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Paxata
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http://www.paxata.com/
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Social Media Marketing Consultant
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Aug 2014 - Oct 2019
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http://www.paxata.com/
Working closely with marketing team to curate social shares, monitoring and scheduling social content (internal & external) daily, implementing sound social media marketing strategies for Twitter & LinkedIn, increasing community engagement and following, implementing influencer marketing outreach, strong focus on brand engagement, internal engagement through Hootsuite scheduling interface, consistent blog content sharing, increasing engagement with influencers in big data & data prep categories while adapting with social media trends.
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Winner International, Inc.
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www.theclub.com
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Brand Coordination Consultant
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Apr 2013 - Jun 2018
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www.theclub.com
Copy writing and strong online community participation to enhance engagement. Builds and maintains content distribution network by way of social media channels including Facebook, YouTube, Forums, etc. Brand engagement through targeted influencer marketing with writers and bloggers in industry. Build content for feeds and snippets in various social media sites and partner platforms. Works closely with internal search marketing team at the managerial level, and interacts with search marketing teams. Oversees and contributes recurrent content to holistically support corporate objectives. Manages and tracks link building campaigns, coordinated with all facets of the brand. Updates and analyzes campaigns and translates anecdotal or qualitative data into recommendations and plans for revising brand social media campaigns.
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Smartsheet
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Greater Seattle Area
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Consultant, Content Creation
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Feb 2016 - May 2018
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Greater Seattle Area
Working with the demand gen and editorial teams to build content on demand for web and blog and complete in depth SEO gap analysis for editorial topics.
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DreamBox Learning
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Bellevue, WA
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Social Media Marketing Consultant
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Feb 2016 - Jan 2018
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Bellevue, WA
Working closely with marketing team to curate external social shares, monitoring and scheduling social content (internal & external), implementing sound social media marketing strategies through LinkedIn, Facebook & Twitter, increasing community engagement and following, implementing influencer marketing outreach, strong focus on brand engagement, internal engagement through Hootsuite scheduling interface, consistent blog content sharing, increasing engagement with influencers in ed tech and adaptive learning categories while adapting with social media trends.
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Cleanleap
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http://cleanleap.com/
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Freelance Editor
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Jan 2015 - Dec 2017
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http://cleanleap.com/
Writing and Editing for Cleanleap, a platform started by a group of clean technology enthusiasts who think that sharing knowledge is the most important way we’ll solve climate change and environmental problems. Our geographic focus is Asia and Africa. We use social media to promote content and engage people in emerging economies through a new model for knowledge sharing that combines science communication, advanced web publishing techniques and a multi channel social media approach for our diverse audience. http://cleanleap.com/You won’t find any doom and gloom stories on Cleanleap. Nor will you find tightly worded corporate talking points or unrealistic approaches to what are very complex issues. We’re 100% focused on sharing pragmatic, real-world solutions as widely as possible. We share knowledge on decarbonised energy technologies such as solar and wind as well as the technological solutions that relate to where we live, what we eat and how we work.
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Hersh Exterminating, Inc.
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Hermitage, Pa.
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Social Media Marketing Consultant
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Jan 2016 - Aug 2017
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Hermitage, Pa.
Curating social media shares, monitoring and scheduling social content, implementing sound social media marketing strategies through Facebook & Twitter, increasing community engagement and following, implementing influencer marketing outreach, strong focus on brand engagement, increasing engagement with influencers around industry topics while adapting with social media trends.
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Calysto Communications
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Greater Atlanta Area
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EVP, Social Media Marketing
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Oct 2015 - Mar 2016
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Greater Atlanta Area
Social Media Consulting for Calysto, a marketing communications firm that specializes in building awareness through content marketing, public relations and social media for the mobile, wireless, IT and IoT. Calysto activates social media engines for real-time delivery of our clients’ critical content. http://www.calysto.com/
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Interior Design Writer
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Nov 2012 - Jan 2016
Writing Interior Design related blog submissions for realestate.com to encourage strong online community participation and engagement on the blog. Self-directed, deadline-oriented to research and submit articles in a conversational, engaging style. http://www.realestate.com/advice/author/alane-jewel/http://www.realestate.com/advice/category/articles/interior-design/
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StarSightings, Inc.
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www.starsightings.com
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Social Media Marketing Manager
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Aug 2011 - Jan 2016
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www.starsightings.com
Prioritization and management of social monitoring and CRM, goal driven results from sound social media marketing strategies that attract web traffic through Facebook, Twitter, Tumbler, Delicious, Pinterest and a multitude of other forums, creative writing/blogging, content curation: creating and compiling fresh and interactive content to foster engagement, analytics and reporting and other result monitoring tools, building community and professional relations, achieving website optimization by a strong focus on brand engagement, internal engagement, content, industry engagement, link building and adapting with new social media trends.
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James E. Winner Jr. Arts & Culture Center
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http://www.accsharon.com/
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Social Media Strategist
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Mar 2013 - Oct 2015
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http://www.accsharon.com/
Prioritization and management of social monitoring and CRM, goal driven results from sound social media marketing strategies that attract web traffic through Facebook, Twitter and a multitude of other networks, creative writing/blogging, press releases for media, content curation: creating and compiling fresh and interactive content to foster engagement, analytics and reporting and other result monitoring tools, building community and professional relations, influencer marketing outreach, achieving website optimization by a strong focus on brand engagement, internal engagement, content, art/entertainment industry engagement and adapting with new social media trends.
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Winner Water Services
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http://winnerh2o.com/
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Social Media Consultant
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Jul 2013 - Jul 2015
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http://winnerh2o.com/
Managing social media outreach, building community by reinforcing positive sentiment, facilitating dialogue around industry issues, sharing press and engaging with key influencers, retailers, and parent community to build awareness and affinity for Winner Water Services. WWS is a Battelle company, provides environmentally sound and technologically advanced solutions to meet the needs for source water in oil and gas industry operations focusing in Ohio and Pennsylvania. We employ novel Battelle technology to offer Green Water Management™ that includes providing source water for hydraulic fracturing, treatment of flowback and produced waters and ultimate brine treatment for disposal. The company's water management services to the unconventional oil and gas industry include remediation, recycling, permitting, and engineering solutions. http://winnerh2o.com/
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RealPlayer, RealNetworks
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www.real.com
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Online Community Manager
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Apr 2012 - Dec 2014
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www.real.com
Blogging, micro-blogging, blog moderation and strong online community participation and engagement. Builds and maintains content distribution network by way of social media channels including Facebook, YouTube, Pinterest, StumbleUpon, Delicious, Digg, Reddit, Flickr, Forums, Twitter, Wikis, blogs, etc. Creates content for feeds and snippets in various social media sites. Works closely with internal search marketing team at the managerial level, and interacts with search marketing teams. Oversees and contributes recurrent content to holistically support customers and corporate objectives. Manages and tracks link building campaigns, coordinated with all facets of the brand. Updates daily, weekly and monthly reports. Analyzes campaigns and translates anecdotal or qualitative data into recommendations and plans for revising the social media campaigns.http://www.real.com/resources/author/alane/
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INVU http://www.invu.tv/
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Greater Seattle Area
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Interactive Video Columnist
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Oct 2013 - May 2014
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Greater Seattle Area
Writes interactive video/ annotated video related blog submissions for http://www.invu.tv/ on YouTube channel stand outs and celebs to encourage strong online community participation and engagement on the blog. Self-directed, deadline-oriented, researches and submits articles in an engaging style. Promotes Invu, which combines the impact of video with informative web content to bring viewers the best of both worlds.http://www.invu.tv/blog/
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Industry Weapon
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www.industryweapon.com
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Brand Communications Consultant
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Apr 2013 - Nov 2013
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www.industryweapon.com
Copy writing and strong online community participation to enhance audience engagement. Builds and maintains content distribution network by way of social media channels including Facebook, Twitter, Google+, YouTube, Pinterest, Forums, etc. Brand engagement through targeted influencer marketing. Content curation for feeds and snippets in various social media sites and partner platforms. Works closely with internal search marketing team at the managerial level, and interacts with search marketing teams. Oversees and contributes recurrent content to holistically support customers and corporate objectives. Manages and tracks link building campaigns, coordinated with all facets of the brand. Updates daily, weekly and monthly reports. Analyzes campaigns and translates anecdotal or qualitative data into recommendations and plans for revising the social media campaigns.
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Editor of Views & Voices Magazine
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Jun 2010 - May 2012
Responsibilities include writing, editing, blogging and overall management of a 72 page glossy regional publication launched in 2005 and distributed monthly via The Herald newspaper in Sharon, Pa. and Allied News in Grove City, Pa. with a regular home subscription base and large base of individual subscriptions and a growing following of digital subscribers increased by social media marketing. Coverage area includes western Pennsylvania and eastern Ohio. Duties also include managing a creative team of correspondents, creating a strong editorial calendar, planning a yearly expo, sourcing content monthly from the region and closely working with businesses for story ideas and photo opportunities, relying on a unique partnership with the community for content and constantly creatively addressing the interests of area readership.
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Advertising Sales
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Jun 2009 - Jun 2010
Responsibilities include all areas of sales, managing and exceeding monthly advertising sales goals in assigned territories, ad design consulting, billing, customer service, lead development and client relationship building, consistent record of increasing sales through self- management, strategic implementation of business operations, expertise in conquering obstacles and capturing opportunities by closing exclusive deals and implementing savvy marketing strategies.
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E-commerce Buyer
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Sep 2002 - Sep 2004
A wholly-owned subsidiary of ShopNBC. FanBuzz pioneered e-commerce outsourcing in 1996, operating private labeled stores for major sports, media and entertainment brands including ESPN, Walt Disney, The NHL, Fox News Corp, The 2002 Winter Olympic Games, and dozens of professional and college sports teams.
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Lead Preschool Teacher
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Sep 2001 - Oct 2002
Lead teacher for four and five year old pre-kindergarten program.Responsibilities included daily lesson plans, maintaining a structured schedule for 12-15 children daily, and building supportive relationships with clients/parents, preparing children for kindergarten curriculum. Offered parents advanced pre-kindergarten education including sign language, multi-languages and a focus on the arts.
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Assistant Buyer
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Nov 2000 - Sep 2001
Multiple buying tasks for a internet based sports apparel company.Main communicator/ contact for NCAA/Olympic merchant. Responsibilities included purchaseorders, all NCAA product, all Olympics return authorization claims for vendor returns,maintaining coordination of expectant shipments/vendor deliveries, organizing matchingpurchase orders to invoices, pack slips for Accounts Payable.
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Quality Control Inspector
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Aug 1999 - Nov 2000
While pursuing a college education worked as a Quality Control Inspector at a localmanufacturer of plastics products, such as Rubbermaid, Sunshine, Ames, etc.Responsibilities included close inspection/ approval of products before packing/shipping,completion of production paperwork/reports, designation of employee press schedules,
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Community Relations Assistant
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Apr 1997 - May 1999
Assistant to the Community Relations Director for a non-profit counseling organization.Employment obtained as an internship through PHEAA while attending Slippery Rock University. Duties include basic reporting, data entry, organization of memo, minutes, conducting surveys via phone, ordering print materials. Responsible for the publication of the agency's monthly newsletter, educational print materials, and creative brochure design. Suggestion box duties and various daily errands and tasks.
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