Bio
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Ajay Bakhshi is a seasoned advertising executive with a storied career spanning over six decades, having held executive creative director positions at M&C Saatchi, Bates, and McCann Erickson. He has developed innovative strategies and concepts for top brands, including a notable attempt to secure the Beatles for a Pantene commercial. His expertise in copywriting, creative direction, and competitive analysis is unmatched.
With a strong educational foundation from the University of London, Ajay has consistently demonstrated his ability to lead and inspire teams to deliver groundbreaking work.
Experience
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M&C Saatchi
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Kuala Lumpur
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Executive Creative Director
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Dec 1965 - Present
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Kuala Lumpur
I almost got the Beatles to appear in a 1966 commercial for Pantene MopTop Shampoo. Almost.
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Bates
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Advertising Services
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1 - 100 Employee
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Executive Creative Director
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Jan 1942 - Aug 1965
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Kuala Lumpur
It was hard getting toner cartridges during the War, you know.
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McCann Erickson
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Kuala Lumpur
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Creative Director
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Aug 1927 - Dec 1941
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Kuala Lumpur
TikTok videos from this era were largely in black and white.
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Education
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University of London
LLB (Hons)
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