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Abhishek Subramanian is a seasoned executive with a proven track record of driving business growth and innovation. As a Senior Manager - Product Marketing at Sovereign Solutions Pte Ltd, he has successfully launched industry-first wholesale finance products and onboarded 50+ partners. His expertise spans multiple industries, including automotive, finance, and e-commerce, with a strong focus on market analysis, product development, and team leadership. Holding a Master of Business Administration (M.B.A.) from Welingkar Institute of Management, Abhishek has developed a unique blend of business acumen, technical skills, and creative problem-solving abilities.

Credentials

  • Business Analytics
    IMS Proschool Pvt. Ltd.
    Dec, 2020
    - Apr, 2026
  • Excel - Basics and Advanced
    upGrad
    Aug, 2020
    - Apr, 2026
  • Introduction to Machine Learning Concepts
    upGrad
    Jul, 2020
    - Apr, 2026
  • Become a Product Manager
    Udemy
    Nov, 2019
    - Apr, 2026
  • Fundamentals of Digital Marketing
    Google

Experience

  • Sovereign Solutions Pte Ltd
    • Mumbai, Maharashtra, India
    • Senior Manager - Product Marketing
      • Apr 2024 - Present
      • Mumbai, Maharashtra, India

    • India
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Program Manager
      • Mar 2021 - Apr 2024

      Process Manager – Procurement Process:Overseeing the entire process from generating leads through Google, Meta, and Affiliate partners to qualifying leads via call centers. Acting as a liaison between the business, tech, and call center teams to meet targets in terms of both absolute numbers and cost per acquisition to ensure profitability. Previously also handled Jawa and Yezdi Motorcycles end to end Toll Free Customer Care Process & leads management process.Other Responsibilities: Managing the company Whatsapp Account for all business processes.Managing the end-to-end vendor management process

    • Manager - Autofin Operations
      • Sep 2020 - Feb 2021

      Launched an industry first wholesale finance product for the MFCW Auction Platform in partnership with IDFC First Bank. On-boarded 50+ partners in the first 2 months of operations by coordinating with various stakeholders.

  • Tata Motors
    • Bengaluru Area, India
    • Senior Key Account Manager
      • Jan 2019 - Oct 2019
      • Bengaluru Area, India

      1) Central team member of the Electric Vehicles Business Unit in charge of Bangaloremarket.2) Creation of the distribution network by identifying and onboarding Dealers and distributers which include the Government, Fleet operators & Corporates3) Creation of infrastructure including manpower provision to strengthen & enable the business deliverable4) Single Point of contact for various Government departments & EESL encompassing the entire business process chain from sourcing to delivery including the Charging Stations5) Business case presentations supported by live demo of the EV function6) Liaising with different financers to fund the vehicle purchases.

  • Blue Star limited
    • Mumbai Area, India
    • Senior Executive
      • Jul 2016 - Dec 2018
      • Mumbai Area, India

      1)To manage the existing channel partners and meet sales and revenue targets.2) To co-ordinate with the service team to ensure the channel partners’ as well as end customers servicing needs are executed on time.3) To co-ordinate with the logistics, warehouse and commercial teams to ensure the materials are delivered on time and be the one point contact for all issues related to billing, delivery, collection and sales return if any.4) In charge of indenting materials according to the forecast and ensure materials are received on time for the entire branch5) Being the point of contact for employee billing during the summer season

    • Marketing Intern
      • Jun 2015 - Jul 2015

      •Study of competitor Point of Sale branding and communication and provide branding solutions to Mahindra Finance•Essentially visited bank branches and automobile dealerships in semi urban and rural areas to understand the different branding and PoS solutions provided.•This was followed by comparing it to the branding and PoS solutions done by Mahindra and suggest improvements.

  • Mahindra First Choice Wheels Ltd
    • Mumbai, Maharashtra, India
    • Product Designer Intern
      • Apr 2013 - Jun 2013
      • Mumbai, Maharashtra, India

      • Develop the product concept & product specifications• Pricing the product and supporting margin structure• Establish a partner network to deliver the services to customers & developing and implementing branding and product promotion material

Education

  • 2014 - 2016
    Welingkar Institute of Management
    Master of Business Administration (M.B.A.), Marketing
  • 2011 - 2014
    Thakur College of Science & Commerce
    Bachelor in Management Studies, Management Studies
  • 2007 - 2009
    Thakur College of Science & Commerce
    HSC, Computer Science
  • 1994 - 2007
    Dr. S. Radhakrishnan Vidyalaya

Suggested Services

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Industry Focus. “IT Services and IT Consulting”

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