Experience

• 

  Laurier Marketing Association | LMA

  • Canada
  • Advertising Services
  • 1 - 100 Employee

  • Vice President of Events

    • May 2023 - May 2024

  • Events Media Manager

    • Jul 2022 - May 2023

  • First Year Representative

    • Oct 2021 - Sep 2022

• 

  ACE Laurier

  • Co President

    • Apr 2023 - May 2024

    formally known as DECA Laurier

  • Vice President of Marketing

    • Jul 2022 - May 2023

    → Participated in a rebrand which resulted in a 56% follower increase in the last month. → Created materials for promotional efforts, sponsorship events, and information nights about case competitions and rebranding

• 

  Schneider Electric

  • Mississauga, Ontario, Canada

  • Product Offer Marketing Intern

    • May 2023 - Dec 2023
    • Mississauga, Ontario, Canada

• 

  Pakistani Students Association - Wilfrid Laurier University

  • Director of Marketing

    • Sep 2022 - Apr 2023

• 

  Heart Comonos

  • Mississauga, Ontario, Canada

  • Social Media Marketing Manager

    • May 2022 - Aug 2022
    • Mississauga, Ontario, Canada

    → Accomplished a 45% follower growth rate, by leading extensive social media campaigns across various platforms → Created approx. 50 various promotional materials (posters, short-form videos, brochures) for events with 50-100 participants, in underserved communities.

• 

  Fletcher's Meadow Student Activity Council

  • Vice President

    • Jun 2020 - Jul 2021

    → Assisted students in the transition to remote learning during the Pandemic→ Spearheaded virtual events for all students, participated by 50+ student → Managed social media platforms

  • General Member

    • Sep 2018 - Jun 2020

    → Brainstorm ideas and collaborate with other members in hosting school-wide events participated by → Events hosted and participated in include: Semi-formal, Movember Fundraiser, Winter Wonder Week, Pie Eating Contest

• 

  Bluenotes

  • Retail Salesperson

    • Jul 2018 - Apr 2019

    While working as a sales representative for the retail store Bluenotes I assisted customers in their everyday purchases. Whether it was dealing with complaints or assisting at the cash register, I played a principle point in the relation between the customer and the business. Through my efforts, I improved my active listening skills, as well as the importance of working through the means of patience and empathy.