Experience

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  Madina Co. For Import & Trading

  • Up to General Manager

    • Dec 1999 - Apr 2023

    As General Manager, I oversaw daily operations and reviewed performance for 3 Sales Managers, Finance Manager, HR / Admin Manager and Purchasing Manager. I was required to lead design strategy while setting growth goals and targets. I was expected to maintain budgets and to optimize expenses while ensuring all employees comply with company policies and procedures. Required to determine optimum staffing levels, recruitment and staff development. Key achievements include:◼ Restructured / turned around loss making branch valued >SR60m / NP >SR7m / 6% during 2022.◼ Delivered companywide growth and profitability during 2022, growing turnover to ~SR175m with annual net profits of SR16.7 million.◼ Designed balanced score card system to align financial perspectives with customers, processes, learning and growth perspectives.

  • Finance Manager

    • Mar 2010 - Mar 2020

    As Finance Manager, I oversaw all daily finance operations while supervising 3 Chief Accountants, focusing on generating financial data, compiling / submitting management reports and for assessing financial performance. Required to create then review policies and budgeting alongside completing regular assessments of financial procedures. Key achievements include:◼ Spearheaded / supervised design and implementation of sales budgets across business, growing turnover from SR175 million, yielding >SR16 million by end of 2022.◼ Identified and repaired key confidential working capital issues / risks.◼ Tightly controlled inventory replenishment that allowed run-down that reached / maintained safe target of 2 months sales towards the final part of 2010 that also achieved >SR1000 profit.◼ Positively influenced sales pricing decisions to ensure goal congruence / delivery with ease.

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  Madina Co For Import & Trading

  • Riyadh, Saudi Arabia

  • Purchase Manager

    • Dec 1999 - Mar 2010
    • Riyadh, Saudi Arabia

    As Purchasing Manager, I oversaw and spearheaded all purchase related issues for procurement of food products, distributing purchasing function responsibility across team. I was required to manage and control vendors while developing then executing purchasing strategies and expected to monitor an...

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  Al-Tawil Management Consulting & Training

  • Riyadh, Saudi Arabia

  • Course Instructor

    • Apr 2000 - Apr 2000
    • Riyadh, Saudi Arabia
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  The Institute of Technology

  • Riyadh, Saudi Arabia

  • Head Banking & Finance

    • Feb 1999 - Dec 1999
    • Riyadh, Saudi Arabia
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  Saudi Industrial Export Co

  • Riyadh, Saudi Arabia

  • Finance & Credits Specialist

    • Jul 1992 - Feb 1999
    • Riyadh, Saudi Arabia
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  Saudi Hollandi Bank (SAB Alawwal Bank)

  • Riyadh, Saudi Arabia

  • Assistant Account Administrator

    • May 1983 - Jun 1992
    • Riyadh, Saudi Arabia
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  Bank of Khartoum

  • Khartoum, Khartoum State, Sudan

  • Operations Officer

    • May 1979 - May 1983
    • Khartoum, Khartoum State, Sudan