Experience

• 

  Amber Beverage Australia

  • Australia
  • Beverage Manufacturing
  • 1 - 100 Employee

  • Brand Specialist

    • Apr 2024 - Present

    Brand Specialist across Stoli Group portfolio.

  • Brand Specialist of Agave Portfolio

    • Nov 2023 - May 2024

    Brand development of Amber beverage agave brands within on-trade and retail channels

• 

  Pernod Ricard

  • Barangaroo, New South Wales, Australia

  • Jameson Brand Development Executive

    • Nov 2021 - Dec 2023
    • Barangaroo, New South Wales, Australia

    NSW, WA and Tas brand specialist working extensively across trade engagement and education, experiential, digital and social strategy.Role includes but not limited to; - Driving brand advocacy: converting our strategic target to Jameson through trial, experiential events and media channels - Negotiation and decision making: delivering ROI for brand growth targets inline with strategy across different passion points such as music, surf, skate, and general creative sub cultures- Digital & social strategy: working extensively across our digital and social channels with multiple agencies to ensure consistent, relevant content is produced to maximise reach and engagement with our audience (both strategic target and consumption pool)- Forecasting and budget management for seasonal selling periods delving support plan and structure to wider internal stakeholders

• 

  Husk Distillers

  • Tumbulgum, New South Wales, Australia

  • Sales Manager QLD & NSW Key Accounts

    • Feb 2020 - Nov 2021
    • Tumbulgum, New South Wales, Australia

    Sales Manager- QLD & NSW Key AccountsPriority building on-premise venue visibility and sales targets. Launch NPD Husk Rum Botanic with exclusive event hosting 300 key decision makers Drive distribution across national accounts

• 

  IMG Models

  • Global

  • Fashion Model

    • Jan 2013 - Jan 2017
    • Global

• 

  Solotel

  • Sydney, Australia

  • Reservations Manager at The Paddington Inn

    • Feb 2016 - Dec 2016
    • Sydney, Australia

• 

  MTV Australia

  • Sydney

  • Festival Operations Internship

    • Jul 2016 - Nov 2016
    • Sydney

    MTV Australia, Beats and Eats Music festival