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Vicki Luria is a seasoned marketing and public relations professional with 37 years of experience in trade publishing, ad agency services, and project management. She has a strong background in graphic design, copywriting, and editing, with expertise in non-native English text editing. Luria has held various roles, including Vice President and Chief Operating Officer, Media Director, and radio announcer and producer.

Experience

    • Vice President, Chief Operating Officer
      • 1987 - Present
      • East Hampton, NY

      Trade publishing, ad agency services, custom printing and mailing services.Publishers of pre-show mailers including:Pre-Surfaces Flooring Product Showcase for Dealers and Distributors,Pre-Surfaces Flooring Product Showcase for Installers, Contractors and Stone Fabricators,Pre-Coverings Tile & Stone Product Showcase for Distributors, Dealers, Fabricators and ContractorsFurniture & Accessories Showcase for Dealers & DesignersIndependent Health Food Store Resource Mailer• Print project management from estimates to completion. • Copy writing, layout and graphic design, comparative print estimates and interface with printer.• Ability to work hand-in-hand with customers to create and fine-tune editorial and / or advertising messages.• Ability to edit non-native English text to "Americanized" English for better marketing results.• Direct mail specialist. Business-to-business mailing / marketing list broker.• Publisher of "cooperative" pre-show mailers that serve industries including: flooring, tile & stone, furniture, lawn & garden, etc. with tie-ins to national tradeshows including Surfaces, Coverings, Las Vegas World Market and High Point Home Furnishings Market.• Quick turnaround on custom postcards, flyers, brochures, catalogs, etc.• Management of customized marketing materials for distributors / franchisees - Pilot program for Slip Doctors of Carrollton, TX. - Design corporate marketing materials and then work directly with new distributors / franchisees to customize and print promotional pieces specifically for their business.* Ad sales and customer service.

    • Media Director
      • 1984 - 1987
      • New York, NY

    • Media Director
      • 1980 - 1984
      • Atlanta, GA

  • Miscellaneous Work Experience
    • Utica, NY | Morristown, NJ | Ft. Lauderdale, FL | Miami, FL
    • radio announcer and producer, newspaper layout, media buyer
      • 1973 - 1980
      • Utica, NY | Morristown, NJ | Ft. Lauderdale, FL | Miami, FL

Education

  • 1969 - 1973
    Syracuse University
    B.S., Television and Radio Broadcasting

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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