Experience

• 

  Oakwood University

  • United States
  • Higher Education
  • 700 & Above Employee

  • Assistant Professor of Marketing

    • Aug 2018 - Present

    I currently teach marketing courses for the School of Business, and serve as the major coordinator. In addition, I advise marketing majors, participate in service activities, and serve as sponsor for the Marketing Club.

  • Assistant Director of Alumni Relations & Marketing

    • Feb 2016 - Jul 2018

    Assigned duties of Assistant Director of Alumni Relations in addition to Assistant Director of Integrated Marketing & Public Relations. KEY HIGHLIGHTS:► Modernized Oakwood University's alumni database by creating and maintaining an online private social media network for alumni.► Responsible for planning and organizing traveling alumni receptions nationwide.► Partnered with the Advancement and Development office in developing strategies and initiatives to increase alumni donation rates. ► Project manager for annual events during homecoming weekend.► Served as sponsor for Oakwood University's Pre-Alumni Club.► Served as liaison between the Oakwood University Alumni Association and Oakwood University.

  • Assistant Director of Integrated Marketing & Public Relations

    • Nov 2014 - Jul 2018

    Responsible for marketing of Oakwood University and its related business interest: two Edible Arrangements franchises and Oakwood Farms. KEY HIGHLIGHTS:► Social Media Manager, established, expanded, and managed social media presence.► Oversaw the integrity of the university brand.► Initiated rebranding efforts that saw the establishment of a logo, brand mark, and new athletic mascot.► Created marketing plans for Oakwood and our Edible Arrangement franchises.► Project manager for the creation and development of a virtual reality campus tour. ► Created annual marketing campaigns for the university.► Drone pilot. Introduced drone videography and photography to the university portfolio.

  • Enrollment Specialist

    • Sep 2013 - Oct 2014

    Responsible for recruiting and advising high school seniors and college transfers through the enrollment process.KEY HIGHLIGHTS:► I was part of a team that contributed a 9.44% increase in enrollment over the previous school year, before moving on and accepting a position as the university’s Assistant Director for Integrated Marketing & Public Relations.► Created and established campus tour standards.

• 

  Hesslink Financial Services

  • Riverside, CA

  • Marketing Coordinator

    • Sep 2012 - Jun 2013
    • Riverside, CA

    ► Social Media Manager.► Planned and implemented marketing strategies.► Designed website and wrote content.► Assisted in the planning of special events.► Researched and designed presentations.► Wrote, proofread and edited letters and other forms of written copy.► Solicited support, alliances, and conducted other business to business correspondence.

• 

  Sylvan Learning

  • Riverside, CA

  • Tutor

    • Sep 2010 - May 2012
    • Riverside, CA

    I worked as a seasonal after school tutor for elementary and middle school students.

• 

  Sahmyook SDA English Language Institutue

  • Dongdaemun-gu, Seoul, Korea

  • English Second Language Teacher

    • Jun 2008 - Jun 2009
    • Dongdaemun-gu, Seoul, Korea

    I taught English classes to students of all ages, from elementary school students to adults.

• 

  WHNT News 19

  • Production Staff

    • Jan 2008 - Apr 2008

    Temporary position. Main duties included operating the sound board during the evening news.Occasionally operated studio cameras during the newscast.Contributed to strengthening WHNT's new media presence by updating whnt.com.Shot footage for the sports department, and accompanied the sports reporter on stories.

• 

  WAAY-TV

  • Production Assistant

    • Jun 2007 - Dec 2007

    Studio cameraman during early morning and midday newscast.Audio board operator during newscast.Operated VCR tape deck during newscast.

• 

  WJOU Radio

  • Radio Host

    • Jan 2006 - May 2007

    Hosted different programs during various time slots including drive time.Produced a daily program called Oakwood Heritage Moments.News anchor for radio news segmentProduced and hosted another daily program called Hour of Power.Created and produced promotional and underwriting spots for the station.

• 

  WEUP Radio

  • Production Intern

    • Aug 2006 - Dec 2006

    Received hands on experience creating and producing different advertisement spots.Contributed to expanding WEUP's new media presence through updating the WEUP website.Participated in strengthening the WEUP brand in the North Alabama community with the promotions team.