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Natasha De Kock is a seasoned public relations and marketing professional with extensive experience in event planning, corporate branding, and relationship management. She has worked with various organizations, including KISHUGU Group, FFA Group Of Companies, Working on Fire, and Altech Autopage Cellular.

Experience

  • KISHUGU Group
    • Global - residing in Nelspruit
    • Events Coordinator and Public Relations Officer
      • Jun 2014 - Present
      • Global - residing in Nelspruit

      Company: June 2014 – Current – Transferred KISHUGU GROUPPosition:Global Events Coordinatorwww.kishugu.comwww.workingonfire.org Current Projects• Part of organising committee for 6th International Wildland Fire Conference 2015 in South Korea• Part of organising committee for International Forestry Congress 2015 in Durban• Attended the International Mining Indaba at CPICC 2015Marketing support• Develop corporate gift policy• Appropriate corporate gift sourcing and managing• Sourcing and negotiating with suppliers• Branding• Constant research on client needs• Developing and maintaining customer data base• Developing and providing support to each entity in terms of a unique marketing strategy• Playing an advisory role for MD’s in their own CRM processesEvents• Plan and host national events, open days, launches – National and International• Exhibitions management and support to all divisions• Golf Days, Networking Breakfast Events and other customer driven events – organise and manage with MD’s • Assist and work with Social Development to plan and execute employee engagement functions (social functions, fundraising events in collaboration with community etc. )• Managing the Mbombela Box for events and Soccer/rugby matches• Events training and mentoring

    • National Events Coordinator
      • Jun 2012 - Present

      Organize, lead, manage and train team members to ensure that team members are highly engaged, equipped with appropriate knowledge and skills in all 9 Provinces.Communicating with relevant stakeholders throughout the FFA GroupManaging, maintaining and share events calendarEstablish and Maintain Internal/external Relationships Establish and maintain relationships with Government relations i.e. Environmental AffairsEnsure successful implementation of events across the FFA GroupEnsure compliance to guidelines, BOP's, branding requirements of the FFA Group and external event requirementsProvide support, advice and training in relation to events across the FFA Group.Building and Maintaining the Working on Fire, FFA Group of Company and related government brands in relation to eventsEnsuring that the brands are displayed, used and promoted in line with the marketing strategy and brand identity guidelines or policies.Providing input into design and development of promotional materialDevelop events strategy and guidelinesPlan and develop programmes, agendas, checklists and budgets.Work according to budget guidelinesDeveloping specific goals and plans to prioritize and accomplish tasksAnalysis of events reports to contribute to the continuous improvement of the marketing strategy.Provide recommendations extracted from the de-brief and monthly reports.

    • Media and Community Liaison Officer
      • Jun 2010 - Jun 2012

      Develop and maintain relationships with local, provincial and national media outlets as well as Working on Fire partners, stakeholders and local community partnerships in each region.Guide, plan and implement grassroots awareness and education interventions to support prevention of unwanted veldfires, working with Working on Fire crews and community Partnership in each region.Align activities to company and department strategies.Prepare full plan of operation for awareness activities for crews in the province.Build and maintain a good working relationship with partners, communities, schools etc. in the area of operation.Keep track of media coverage in region/province and submit as part of monthly reports.Draw up press releases as well as be comfortable to report on television as well as radio.Represent WoF at suggested meetings, conferences etc. and manage display stands.Assist with internal newsletter. Ensure that effective utilization of WoF and Firewise materials.

    • Client Relationship Manager/Account Manager and Sales
      • 2009 - 2010
      • Durban, Umhlanga

      Acquiring new business with corporate clients Prospecting & cold calling corporate clients via the structured call cycle Meet & exceed monthly/annual sales targets Attend weekly sales meetings Ensure effective diary management Minimum 5 appointments per day Compile & update weekly/monthly prospect lists Manage call cycles Have the ability to compile & do presentations to potential clients. Build and maintain a good relationship with clients, networks and suppliers. Knowledge of in-house sales systems.

Education

  • Varsity College
    Public Relations, Public Relations, Advertising, and Applied Communication
  • Richards Bay High School

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