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Mara Pezzotti is a seasoned marketing executive with 30+ years of experience in brand management, strategy, and leadership roles at top companies such as Unilever, Kimberly-Clark, and Bunge Alimentos. She holds an MBA from ESPM and a Post MBA from Saint Paul Escola de Negócios. Mara has a strong background in marketing strategy, brand management, and leadership, with expertise in FMCG and consumer behavior. She has worked across various industries, including personal care, food, and retail.

Experience

    • Brazil
    • Transportation, Logistics, Supply Chain and Storage
    • 700 & Above Employee
    • Membro do conselho de administração
      • May 2022 - Present
      • São Paulo

    • Brazil
    • Oil and Gas
    • 700 & Above Employee
    • CMO
      • 2017 - Present
      • São Paulo Area, Brazil

    • Brazil
    • Non-profit Organizations
    • 1 - 100 Employee
    • Conselheira
      • May 2021 - Mar 2023

    • CMO, Marketing, Digital e Trade Marketing B2B - B2C
      • Aug 2014 - Apr 2017
      • Sao Paulo

      Líder das áreas de marketing, digital, trade marketing, consumer&shopper insights, P&D e regulatório. Responsável pela liderança e P&L de todas as categorias de consumo e B2B, com as marcas: Soya, Delicia, Salsaretti, Salada e Primor.

    • Brazil
    • Investment Management
    • 700 & Above Employee
    • Diretora de Inovação & Marketing
      • Jun 2011 - Nov 2012

      Diretora de marketing responsável pela estratégia, P&L, comunicação e gestão de portfolio do négocio de consumo de açúcar, com as marcas União, Da Barra, Duçula,Neve e Dolce. Participação da integração das equipes da Cosan e Camil, após a aquisição

    • Brazil
    • Pharmaceutical Manufacturing
    • 100 - 200 Employee
    • Diretora de Marketing/CEO/Country Manager Personal Products
      • May 2007 - May 2011

      Responsável pelo resultado da operação no Brasil. Liderança das áreas de finanças, marketing, vendas e operações.

    • Diretora de Marketing Produtos Pessoais
      • Apr 1996 - Apr 2007

      Ao longo dos 11 anos, liderei o negócios que incluíam as marcas Seda, Dove, Lux , Axe, Close-up e Confort. Responsável pelo P&L, estratégia, criação do posicionamento das marcas, inovação de produtos e comunicação dos negócios.

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Brand Manager (Klenexx and Huggies brands)
      • Mar 1992 - Feb 1996

Education

  • 2020 - 2022
    Saint Paul Escola de Negócios
    Post MBA, Advanced Boardroom Program for Women
  • Pontifícia Universidade Católica de São Paulo
    Literature
  • ESPM Escola Superior de Propaganda e Marketing
    MBA, Marketing
  • Columbia University in the City of New York
    Digital Communication and Media/Multimedia
  • Perestroika
    Friends of Tomorrow

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Transportation, Logistics, Supply Chain and Storage”

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