Okay, let’s tackle this. So Lisa Kern has a strong background in leadership, sales management, and strategic planning. She has experience as a Vice President at Shadow Trackers, Inc. and skills like team building, risk management, and Microsoft Excel. Location is Meridian, Idaho, which is a mid-sized city with a moderate cost of living. Industry demand for executives with her skillset is moderate. Considering her experience and skills, I would estimate her hourly rate to be around $120, which is in line with national averages for executives in similar roles and locations.