Experience

• 

  Coffey Communications, Inc.

  • Walla Walla, Washington, United States

  • Client Advocate/Project Manager, Publications

    • Apr 2010 - Present
    • Walla Walla, Washington, United States

    • Acted as the primary point of contact for 30+ hospital & health plan clients, achieving a client retention rate of 95% through consistent communication & understanding of their needs• Collaborated with cross-functional teams to identify & implement solutions for client needs, resulting in a 25% reduction in project turnaround time• Successfully translated client requirements into actionable project plans, resulting in a 95% client approval rate on project deliverables• Demonstrated expertise in understanding brand goals, competitors & targets, contributing to a 10% increase in clients' ROI through more targeted campaigns• Proactively addressed account challenges & client concerns, resulting in a 25% reduction in account disputes & improved client satisfaction• Effectively managed client expectations, leading to a 100% on-time project delivery rate• Managed account budgets of up to $5 million annually, consistently achieving a 98% accuracy in financial projections & reconciliations• Played a key role in increasing account profitability by 25% through effective budget management & resource allocation• Collaborated closely with project management to facilitate tactical needs, leading to a 100% on-time project delivery rate• Ensured flawless execution of client projects, contributing to a 95% client satisfaction rate for project execution• Continuously monitored media & pharma/healthcare industry trends, providing valuable insights that informed client strategies & campaigns• Presented quarterly trend reports to clients, showcasing the agency's thought leadership• Actively participated in new business pitches, contributing to the acquisition of ten new clients & $2 million in new revenue• Actively participated in strategic planning, contributing to a 12% improvement in media plan effectiveness & ROI• Ensured alignment of media strategies with client objectives, resulting in a 20% increase in campaign performance metrics

• 

  Preferred Health Systems

  • Marketing Assistant

    • Aug 2007 - Mar 2010

    • Led internal communication initiatives, resulting in a 40% improvement in employee engagement and alignment with organizational goals• Collaborated with external agency partners to execute successful marketing campaigns, achieving a 20% increase in member engagement• Maintained and updated medical communications websites and resources, resulting in a 40% increase in member engagement and access to essential information• Successfully managed major projects, including PR events and marketing campaigns, resulting in a 40% boost in brand visibility and a 25% increase in member inquiries• Maintained accurate documentation and record-keeping, ensuring compliance and reducing errors by 25%

• 

  KSNW - TV3 (NBC affiliate)

  • Editor/Video Producer

    • May 2001 - Jul 2006

    Proofread scripts; facilitated communication and coordinated events between management, producers, editors, photographers, anchors, reporters and engineers; assisted photographers and reporters with meeting their project deadlines; edited, produced and oversaw three daily newscasts; maintained archival system; and troubleshot shows.