Bio
Experience
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Owner
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Oct 2010 - Present
Create print and digital pieces for a variety of clients, including small businesses, marketing agencies, universities and individuals. Provide consultation for web architecture and user-experience improvements. Facilitate branding exercises to solidify a company’s brand and help develop marketing plans to create meaningful connections with the intended audience.
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FamilyForward
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Greater St. Louis Area
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Designer
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Jul 2017 - May 2020
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Greater St. Louis Area
Joined three months after merger and rebranding with the task of implementing new brand. As the sole designer, collaborated closely with Marketing and Communications directors to create content that promoted the agency as a leader of compassion and innovation. Provided art direction for website redesign and then provided ongoing site maintenance including new page builds, site reorganization, and content updates. Created print, digital, and environmental materials for several annual events including a black-tie gala.
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Athene USA
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West Des Moines, IA
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Visual Designer
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Oct 2014 - Nov 2016
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West Des Moines, IA
Designed marketing collateral that enforced the brand and communicated complex financial products in an accessible way to customers; pieces included brochures, white papers, sales concepts, and emails. Was responsible for designing wireframes and user interfaces for the agent website and productmicrosites. Created event materials for the ultra-luxurious top-earners event including invitation, signage, and attendee welcome kit.
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Graphic Designer
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May 2013 - Oct 2014
Developed and strengthened company branding through a varied mix of print and digital design. Provided art direction on user interface and visual design during a complete redesign of the company website. Updated and refined all transit schedules, maps, and signage to best present complex information in accessible ways for riders and the greater community.
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Graphic Designer
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Oct 2012 - Aug 2014
Curated, designed and produced three weekly email newsletters for e-commerce company. Branded a company mobile app through logo and marketing materials.
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Web Designer
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Oct 2012 - May 2013
Restructured division of company website to be more streamlined and user-friendly. Created marketing print collateral including brochures, booklets and mailers.
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Graphic Design Student Worker
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Oct 2010 - May 2012
Mediated brand workshops with students, faculty and staff.Developed strategy within a team to brand the newly reorganized school.Created information graphics and presentations for director of school.
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Education
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2008 - 2012Arizona State University
Bachelor of Science (B.S.), Design and Visual Communications, General -
2006 - 2008Eastern Arizona College
Associate's degree, General Studies
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