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Bill Olmstead

National Sales Manager at Nichols Farms
Intro Book
Seasoned sales professional with 26 years of experience in managing national accounts and leading teams.
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Location
Greensboro, GE
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Bio

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Bill Olmstead is a seasoned sales professional with 26 years of experience in managing national accounts, developing sales strategies, and leading teams. He has held various roles in industries including pharmaceuticals, food, and retail, with expertise in sales management, marketing, and account development. Throughout his career, Bill has worked with prominent companies such as Pfizer, Becton Dickinson, and Sunstar Americas, Inc., and has a proven track record of exceeding sales objectives and driving business growth. Bill holds a BA in Business Administration & Marketing from Westminster College (PA).

Experience

  • Nichols Farms
    • United States
    • Food and Beverage Manufacturing
    • 100 - 200 Employee
    • National Sales Manager
      • Nov 2021 - Present
      • Atlanta, Georgia, United States

  • Shummi Enterprise Co, Ltd.
    • United States
    • US National Sales Manager
      • Mar 2020 - Oct 2021
      • United States

      • Developed the US sales strategy and marketing plans for the Food-Drug-Mass, Variety, Dollar and professional channels. • Negotiate and guided all bids and contracts for successful outcomes. • Identified and built key business partnerships resulting in successful contracts. • Established the national go-to-market broker network. US and Canada. • Optimized customers margin dollar growth with customized products and marketing opportunities. • Developed Institutional and GPO market place strategies and implementation. • Identified online opportunities to generate incremental dollar growth. • Achieved exclusive product and private label contracts through strategic partnerships.

  • Preferred Brokerage Services
    • Denver & Atlanta
    • Managing Partner
      • Jan 2010 - Feb 2020
      • Denver & Atlanta

      • Directing the development of US companies in both US and global markets for branded and private label products. Produced measurable, sustainable results for our manufacturing partners. • Increased customer awareness, brand identity and increased market share. • Facilitating regulatory hurdles exporting products into international markets. • Negotiating contracts with vendors to solidify new distribution and increase revenue for US, India, Africa, Middle East, and Asia accounts.

  • Sunstar Americas, Inc.
    • United States
    • Manufacturing
    • 400 - 500 Employee
    • National Sales Manager
      • 2008 - 2010
      • Chicago, Illinois

      • Managed 14 broker organizations worldwide. • Developed and created new products with Costco, Dollar General, Big Lots, Regional food chains, hospitals, convenience channel, drug wholesalers, and more. • Exceeded sales plan objectives by more than 20% year-over-year resulting in two Sales Excellence awards. • Established the company’s first marketing plan for hospitals with an emphasis on a more efficient bidding process.

  • Bd
    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • National Account Manager
      • 2004 - 2008
      • New Jersey

      • Managed national accounts for Walgreens, Target, Kroger, Albertsons, Meijer, and others. • Worked closely with senior sales and marketing to optimize product growth and penetration. • Increased sales on top tier accounts from 6% to 87% while cultivating strategic partnerships with national accounts and brokers. • Awarded President’s Award for Sales and Productivity and Outstanding Leadership Award of Excellence.

  • Pfizer
    • Regional Sales Manager
      • 1993 - 2003

      • Supervised salesforce throughout 24-state region, exceeding sales objectives every year by up to 27%. • Oversaw high-profile accounts including McKesson, Cardinal, Kroger, Safeway, McClane, and many others. • Developed new broker manual for use with the entire salesforce. • Awarded three Sales Excellence Awards for exceeding sales, profit, and distribution objectives.

Education

  • Westminster College (PA)
    BA, Business Administration & Marketing

Suggested Services

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Industry Focus. “Food and Beverage Manufacturing”

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