ZWO works to transform our clients' customers into communities of thoughtful, involved, passionate advocates. We do this through cause, community, customer experience, influencer, & word of mouth marketing – particularly using web, social media, & web 2.0 tools. Our expertise in strategic counsel, marketing direction, & brand development for local, state-wide, national, and international clients has allowed us to serve clients in diverse industries, including apparel, student housing, sports, events, youth, economic development & non-profit segments. Our work is filtered through three spheres of interest and expertise. 1) We choose clients & projects that make communities better, including our own. 2) We appreciate significant causes where we can make a difference. 3) We enjoy reaching the youth market; we're adept at expanding a brand's consumer youth market and leveraging the Millennial, Gen-Y, and iGeneration segments. ZWO also volunteers for particular causes. We offer strategic counsel & creative production for Hoops of Hope, a global fundraising organization for orphans in Africa, SOS Jamaica Children's Home, New Life Children's Home and Mobile Soup Kitchen in Peru, & Caribbean Ministries Association in the Bahamas.
