X Factor Communications Ltd
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X Factor Communications Ltd-
collen pheko artist at X Factor Communications Ltd
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City of Johannesburg, Gauteng, South Africa
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Rising Star
Tony Wood Managing Director, X Factor Communications Ltd; Founder, Virgin Money PLC; Fintech Investor.-
Greater Norwich Area
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Top 5%
owiejfowie nnuiion Manager at X Factor Communications Ltd-
Rising Star
Lilly Sands Singer at X Factor Communications Ltd-
Brampton, Ontario, Canada
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Rising Star
Overview
.- XFC was one of the UK's earliest-established social media consultancies, way back in 2007. We specialise in B2B, with blue chip clients in the UK and EMEA. - One of the things that sets us apart from other social media agencies is our deployment of 'Social ABM': the use of Account-based Marketing (ABM) techniques to weaponise social media in support of clients' new business objectives. Social ABM is a mapping, insight & engagement service, which helps clients optimise their sales pipeline and deepen engagement with key prospects. It takes social media to the heart of our clients' commercial strategy. - Clients past and present include Dell, Virgin Money, TSB, Ascot Lloyd, Virgin Group, Bellpenny, Polecat, Lloyds Banking Group, Mirum, Foolproof, Linney, Adare Group, Virgin Wines, Naked Wines, Capital Private Finance, Moneyfacts. Specialties: Social Media Marketing / 'Social ABM' - strategy and execution; B2B Influencer Relations & Marketing; C Suite Social Media mentoring and 1:1 social media profile management support. X Factor Communications is run by Tony Wood. Tony has many years' director-level experience across a number of market sectors including 10 years on the Board of Virgin Money, of which - with Rowan Gormley and Jayne-Anne Gadhia - he was a co-founder.
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