Today, we are confronted with serious societal issues such as climate change, discrimination, and health disparities. Research shows that knowledge, attitudes, and behaviors that impact these issues are increasingly influenced by what we see on online. To stimulate social and behavioral change, it is important to understand the role of the digital media landscape. New Momentum is specialized in digital action research: we study societal undercurrents on social media and develop campaigns to shift knowledge, attitudes, and behaviors.
