RUI 瑞 YANG 杨

Overseas Channel Manager | Baidu,Qihoo360,Sogou,Shenma,Toutiao PPC,CPC,SEM,SEO; User Acquisition at Moseiko Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Minhang District, Shanghai, China, CN
Languages
  • Chinese -
  • English -
  • Spanish Limited working proficiency

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Credentials

  • TESOL
    -

Experience

  • Moseiko Limited
    • China
    • Advertising Services
    • Overseas Channel Manager | Baidu,Qihoo360,Sogou,Shenma,Toutiao PPC,CPC,SEM,SEO; User Acquisition
      • Sep 2017 - Present

      A global Digital Marketing Agency for 1)Baidu, Qihoo 360, Sogou, Shenma Pay-per-click (PPC, CPC, CPM, CPT) keywords search; brand zone. www.baidu.com; www.so.com; www.sogou.com 2) Baidu, Qihoo 360, Toutiao, UC, Guangdiantong, OPPO, VIVO, Huawei Feeds Advertising; 3) WeChat Official Account set-up, WeChat MP advertising; Weibo advertising; 4) DSP, DMP, SEO, User Acquistion; Performance Marketing; and more services. Served clients across industries: Booking.com; Agoda; Zara; Jaunt VR; Opskins; and more to gain better performance marketing. Contact me today at Rui.Yang@moseiko.com to achieve better digital marketing performance. Show less

  • UBM China
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2016 - Present

      Sales Borchures Press Releases Media Media Relations Advertising Overseas Visitor Marketing and more Sales Borchures Press Releases Media Media Relations Advertising Overseas Visitor Marketing and more

  • Blue Bamboo Transaction Systems (Shanghai) Co. Ltd.
    • Marketing Manager
      • Jan 2013 - Present

      Marketing Manager: responsible for Corporate Marketing, Product Marketing and Corporate Communications (PR: Public Relations) tactics and daily activities: writing press releases, case studies, internal e-newsletter & external e-newsletter; maintaining good relationships with media, journalists, reporters, editors, etc; writing datasheets, QIG and other marketing documentations; editing/updating corporate homepage/websites, conduting customer/product suverys, Marketing Requirment Development (MRD), Product Requirment Development (PRD), product roadmap, pipeline management, conduting SWOT & PESTLE analysis of countries and products, etc, exhibition, and other marketing activities. Show less

    • Sales & Marketing Rep
      • Feb 2012 - Aug 2014

      Account Manager: Reponsible for North America, Latin America and Africa markets for offering state-of-the-art mobile payment POS terminals, Bluetooth printers, Mobile Payment Printers, Encrypted MSR etc.Corporate Marketing Rep:Responsible for writing press releases, case studies, e-newsletters and product datasheets; maintaining good relationship with media, journalists, reporters, editors, etc; editing/updating corporate homepage/websites.

  • Cancer Research UK
    • United Kingdom
    • Research Services
    • 1 - 100 Employee
    • Sales Representative Volunteer
      • Oct 2009 - Apr 2010

      • Worked three half-days a week • Participated in the day-to-day running of the shop • Operated the till and accurately handled cash and debit/credit cards • Maintained good customer services with zero complaining rates • Presented and sold volunteer shop products and services to current and potential customers with the sales volume 1000 Pounds • Helped the shop to increase sales every month by around 5% within the working months • Designed, lead and launched a PR fundraising campaign with a volunteer recruitment campaign in Mar. & Apr. • Prepared sales & volunteer recruitment presentation and sales proposal • Maintained internal communication (among volunteers, staff and the manager) and external communication (customers and other stakeholders, such as media, competitors and other agents) • Provided on-the-job training to new volunteers • Designed a non-profit organization internal communication project with my dissertation of the 1st degree and achieved 2:1 Show less

  • Reed Huayin (Shanghai) International Exhibition Co., Ltd.
    • Overseas Marketing Communications Intern
      • May 2008 - Aug 2008

      • Worked three half-days a week • Promoted the China International Machine Tool & Tools Exhibition 2008 to overseas potential customers • Conducted communication with overseas (non-mainland Chinese including Hong Kong, Macau, Taiwan) visitors through telephone-to-telephone (TNT) and face-to-face communication • Attracted 25 foreign potential visitors and customers to participate in the China International Machine Tool & Tools Exhibition 2008 • Contributed to increase exhibition sales by around 2% • Updated clients’ database and maintained a good customer relationship • Used Microsoft software (Word, Excel, PPT, etc.) Show less

Education

  • Univeristy of Bath
    Master of Arts (MA), Teaching English to Speakers of Other Languages (TESOL)
    2010 - 2011
  • Univeristy of Central Lancashire
    Bachelor of Arts (B.A.), Business/Corporate Communications
    2009 - 2010
  • Shanghai University of International Business and Economics
    Bachelor of Arts (B.A.), Business/Corporate Communications
    2006 - 2009
  • Monotory Interpretation Institute
    Conference Interpretation Certificate, Language Interpretation and Translation
    2007 - 2008

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