Tiffany Bassford, PMP

Member Board of Directors at The BIT Center
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Contact Information
Location
Washington, District of Columbia, United States, US
Languages
  • English Native or bilingual proficiency
  • French Professional working proficiency

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Ramatu Kandakai, MBA

It's rare you come across bosses like Tiffany, who understand how to lead by example, adapt swiftly to change, and cultivate a thriving work culture with a sense of community. What impresses me the most about Tiffany is her ability to make impactful operational changes, that have positive effects on customer satisfaction, revenue, and team morale. She understands the art of persuasion, education and business, and uses all three to influence change. Tiffany is a fearless leader and trailblazer, who created a framework of community-focused events that soon became a company-wide phenomenon. In less than two years she transformed a new and challenging market into a profitable one. Tiffany is not only an amazing boss but an inspirational mentor, I am glad to have worked for in my lifetime.

Tim Clarke

Tiffany is the consummate project manager. She is detail-oriented, effectively manages stakeholder expectations, resolves conflict and is a great overall team player. I endorse her without reservation and hope to have the opportunity to work with her again.

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Credentials

  • Certified International Health Coach (CIHC)
    International Association for Health Coaches
    Jul, 2015
    - Sep, 2024
  • Integrative Nutrition Health Coach (INHC)
    Institute for Integrative Nutrition
    Jul, 2015
    - Sep, 2024
  • Everything DiSC Certified Trainer
    Everything DiSC: A Wiley Brand
    Mar, 2015
    - Sep, 2024
  • Project Management Professional, PMP
    Project Management Institute
    Jun, 2011
    - Sep, 2024

Experience

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Member Board of Directors
      • Jun 2023 - Present

      Always inspired by our Italian culture, we do so by empowering families through the Arts, building community access to affordable quality food, providing food education, promoting food justice, creating international exchange opportunities, training, and jobs for young adults. Always inspired by our Italian culture, we do so by empowering families through the Arts, building community access to affordable quality food, providing food education, promoting food justice, creating international exchange opportunities, training, and jobs for young adults.

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Vice President, Operations
      • Dec 2022 - Present

      Own business-wide operations, including market field operations and cross-market strategic initiatives. Lead security and compliance, HR, and marketing functions at a Seed stage healthtech startup. -Successfully developed and implemented a new streamlined organizational structure, resulting in increased operational efficiency and cost savings -Led the launch of new markets and the development of the GTM playbook, enabling the company to enter new markets more efficiently and effectively -Create an operational strategy for COGs reduction, with P&L ownership to drive profitability -Build a workforce development program to drive alignment between enhanced contract KPIs and field operations, leading to improved operational performance and increased customer satisfaction -Own company strategic planning, articulating the company’s strategy across the organization, and lead the organization through recurring goal planning and review cycles Show less

    • Indonesia
    • Consumer Services
    • 1 - 100 Employee
    • Member
      • Oct 2021 - Present

      Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top down. Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top down.

    • Musicians
    • 1 - 100 Employee
    • General Manager
      • Apr 2021 - Jul 2022

      Capsule is a healthcare technology business rebuilding the pharmacy from the inside out, with an emotionally resonant experience, and technology that enables customized outcomes for doctors, hospitals, insurers, and manufacturers. Drove growth by building brand presence and developing a top-tier team. Created a healthcare provider and early adopter following, and generated customer evangelism through the development of an innovative ground-game strategy. - Market CEO/COO with responsibilities including strategy, sales, marketing, operations, logistics, partnerships, and P&L - Launched the DC market and grew it from 0-1 - Grew the market 450% in year 1 - Hired and developed 10+ people; strategically created and defined roles to drive market growth and individual performance - Enhanced operations with new and improved procedures targeting under-performing areas and systematic weaknesses Show less

    • Ireland
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Regional Director, Growth Strategy
      • Jun 2018 - Apr 2021

      Spearheaded the commercialization and market development of the global product portfolio of $5.3M at retail start-up. Designed and executed go-to-market strategies for over 75 brands in the personal care category. Reversed double-digit profit decline within 20 months by eliminating staff turnover, aging inventory, and low customer conversion -Launched two new ecommerce platforms to convert in-store to virtual shopping. Leveraged Nielsen IRI and Looker shopper/consumer insights to reverse 40% customer decline with a new omni-channel approach -Pioneered a retail activation strategy which yielded a 200% increase in new customer acquisition and increased customer retention by 40%. Partnered with global brands (Tata Harper, Naturopathica) to innovate the in-store experience and increase category penetration -Stabilized P&L and grew business to profitability in year two; increased monthly revenue by 55%, average order value by 30%, traffic by 60%, and items per transaction by 17% -Recruited, hired, and trained a team of 6 employees. Designed a new staffing model based on peak store hours and retail bottlenecks. Reduced labor costs by 35% while increasing employee productivity through defined roles and responsibilities Show less

    • Tour Guide
      • Jan 2018 - Jul 2020

      DC-based food tour company that tells the history of the neighborhood through the food. I was a Tour Guide and storyteller in the historic U Street neighborhood and am skilled at bringing alive the deep history of the neighborhood and the food while providing an engaging tour for guests. DC-based food tour company that tells the history of the neighborhood through the food. I was a Tour Guide and storyteller in the historic U Street neighborhood and am skilled at bringing alive the deep history of the neighborhood and the food while providing an engaging tour for guests.

    • Founder
      • Mar 2014 - Mar 2020

      Created a health and wellness brand to transform the lifestyles of business women in the DC metropolitan area. Drove 100% organic business growth through strategic brand partnerships, marketing, and speaking engagements. Leveraged consumer insights and market trends to innovate and launch first product: Food Passion Project, Repairing Your Relationship with Food at the American Table book on Amazon.com -Analyzed common hurdles to wellness based on consumer trends and historical data to develop a client roadmap to health -Developed target consumer personas for market segmentation -Designed the brand identity, voice and GTM strategy -Selected as a speaker for a House of Representatives event in support of H.Res.117 in support of health and wellness coaches. Presented to staffers and select members of Congress on the lessons from the world’s healthy food cultures and how to adapt those to the American table Show less

    • Project Manager
      • Sep 2015 - Jul 2016

      Managed a project portfolio of $7M, ~10 unique product offerings and 3 global regions. Led change management initiatives to increase margin/bottom line impact, productivity and sales optimization for Fortune 500 client accounts -Led a $3M project that resulted in leadership development plans for 5 senior executive roles. Project outputs provided a roadmap for the talent pipeline to replace the CEO of a large defense contractor Optimized program logistics and resource allocation of $2M talent development program consisting of 20+ client participants, 20+ SMEs, client stakeholders, and facility logistics. -Reallocated resources across workstreams and increased productivity by 30% and reduced project duration by 10% -Presented Global PMO capabilities, principles, and performance metrics to 75+ internal stakeholders and cross-functional leaders. Identified collaboration opportunities which aligned with company initiatives and goals. Doubled business unit partnerships in Q4 Show less

    • Sweden
    • Education Administration Programs
    • 1 - 100 Employee
    • Senior Project Manager
      • Nov 2012 - Sep 2015

      Oversaw a project portfolio of $3M, ~20 unique product offerings and 3 global regions.Supported the development of go-to-market strategy and project management processes for new consulting division. Assessed and streamlined project efficiencies: forecasting, completion rates, variances, billings and backlog on projects. Used Salesforce to manage client pipeline-Identified sales efficiency bottlenecks in the project assessment process by examining program KPIs. -Launched and managed project from initiation through execution for 20+ employees. Implementation of project reduced client wait times by 20%-Sourced 5-10 project team resources from internal and contract staff. Defined and controlled task assignments, resolved issues, and negotiated load balancing with Client and internal stakeholders, including executive-level clients. Led project steering meetings and regularly presented status reports to internal and external top management -Defined and socialized revised project delivery processes for global services organization. Contributed to 20% reduction in average project duration and increase of gross margin within the portfolio ~50%-Analyzed and reported on program performance metrics (quality, financial, and schedule) for global client services projects with annual volume of ~10 projects with cumulative value of $3M Show less

    • Engagement Manager
      • Jul 2010 - Nov 2012

      Client-facing project manager managing and overseeing the day-to-day implementation of $1m+ portfolio of commercial clients ranging from Fortune 100 to 500-Cross-functional Leadership: Responsible for managing multiple cross-functional teams without direct authority across the project lifecycle, including curriculum development, instructors, AP/AR, business development managers, engagement coordinators, and training development-Change Management: Managed the entire project change management lifecycle, including managing stakeholder expectations and communicating impact of requested project changes Show less

    • Engagement Coordinator
      • Mar 2008 - Jul 2010

      Client-facing project coordinator supporting the Engagement Manager and Account Executive in the day-to-day implementation of $5m+ portfolio of commercial clients through reporting, metrics analysis, and schedule management. Meticulously managed company’s largest account along with account team consisting of Engagement Manager and Business Development Manager. Maintained development of vital client relationship through highest level of support. Aligned high-pressure client account with company’s overall strategic goals. Prepared ESI instructors through pre-course calls prior to client classes to maintain and grow client satisfaction. Accurately maintained class schedule and instructor availability. Show less

    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • President - NOVA Club
      • Jul 2012 - Jun 2013

Education

  • University of Virginia
    BA, French Language and Literature and Foreign Affairs, concentrating in Western Europe
    2002 - 2006
  • Harvard Business School Online
    CORe Program (Credentials of Readiness)
    2020 - 2020
  • University of Gastronomic Sciences - Pollenzo
    Master of Gastronomy, Gastronomic Sciences
    2016 - 2017
  • Institute for Integrative Nutrition
    Integrative Nutrition Health Coach, Nutrition, Dietary Theory, and Health Coaching
    2014 - 2015
  • The George Washington University School of Business
    Master's Certificate, Project Management
    2007 - 2010

Community

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