Experience

mitú

• United States
• Entertainment Providers
• 1 - 100 Employee

• Online writer

  • Apr 2016 - Present

  • Create entertainment articles in English for the webpage in coordination with the editors and according to SEO strategies for web content. • Specialize in the creation of listicles. • Manage and published multimedia elements, such as videos, audio files, and photos in WordPress. • Push fresh, engaging, compelling and relevant content live in real-time deadline driven environment • Create entertainment articles in English for the webpage in coordination with the editors and according to SEO strategies for web content. • Specialize in the creation of listicles. • Manage and published multimedia elements, such as videos, audio files, and photos in WordPress. • Push fresh, engaging, compelling and relevant content live in real-time deadline driven environment



Sony Pictures Entertainment

• United States
• Entertainment Providers
• 700 & Above Employee

• Web Producer / Project Manager

  • Jul 2012 - Mar 2016

  • Lead coordination as project manager of both reoccurring publishing tasks, specials packaging, and product development tasks. • Lead coordination as project manager of new features and implementations of multiple content management systems. • Executed Sony's digital brands for online positioning across multiple web properties. • Lead, conceptualize and implement overall content and product strategy for all Sony properties. • Formulated and helped lead the partnering with groups stakeholders to implement strategies. • Coordinated with other departments to create specials that will increase ROI for all platforms. • Lead training with different departments on tools and methods to improve workflows that reduce the cost to serve the product. • Documented and communicate all project deliverables. • Managed the accurate and timely publishing of content and properties across a vast network of distributed devices and platforms, and continually monitor them. • Concieved and document new product features and specifications as needed to fine-tune the ingestion and publishing of content online. • Lead and perform User Acceptance Testing in test environments to troubleshoot any issues in the Content Management tools and user facing areas of the site. Organize the response ahead of product releases. • Owned and analyze metrics around projects in order to gauge success. • Provided practical hands-on input on large scale projects and overall direction. • Liaised between distribution and engineering teams to manage feeds syndication to third party partners. Show less



Whalerock Industries

• United States
• Online Media
• 1 - 100 Employee

• Top Online Editor

  • May 2012 - Jul 2012

  • Edited original content pieces for WonderWall Latino. • Content packaging - including writing original website copy and packaging partner copy, selecting photos and videos, and other rich media content that supports the voice, tone, and style of the site. • Pushed fresh, engaging, compelling and relevant content live in real-time deadline driven environment utilizing multiple internal content management systems (CMS). • Made strategic choices, craft clever headlines and tease copies. • Pitched and packaged content promotions to third parties. Show less



ImpreMedia

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Online Writer

  • Apr 2011 - Apr 2012

  • Generated an average of 300,000 views per month through original articles in Spanish and English. • Awarded the title of best performance writer for several periods. • Developed entertainment and international articles for the webpage in coordination with the editors and according to SEO strategies for web content. • Wrote original articles in Spanish for the Latin-American population living in the United States and abroad. • Wrote original articles in English regarding local news in the Los Angeles area. • Managed and published multimedia elements, such as videos, audio files, and photos in a Content Management System (CMS). Show less



Blue Fountain Media

• United States
• Advertising Services
• 1 - 100 Employee

• Online Writer/Account Manager - Digital Media

  • Jan 2011 - Mar 2011

  • International Trainee program – J1. • Developed engaging online content for the blogging sites of the company’s clients. • Managed different content management systems for a variety of platforms. • Participated in meetings with the company’s clients to better align our work with their site’s goals and assure the upmost quality in the final product. • International Trainee program – J1. • Developed engaging online content for the blogging sites of the company’s clients. • Managed different content management systems for a variety of platforms. • Participated in meetings with the company’s clients to better align our work with their site’s goals and assure the upmost quality in the final product.



Frecuencia Latina

• United States
• Movies, Videos, and Sound

• Digital Media Supervisor

  • Sep 2010 - Dec 2010

  • Developed, designed and launched a webpage to showcase the network’s programming schedule to interact with web users. • Managed and converted TV content into web content. • Published interactive TV productions in the web using multiple Content Management Systems (CMS). • Prepared SEO strategy to increase traffic to the company webpage. • Monitored the competitive environment of digital media in Peru. • Prepared online advertisements as the head of a team composed of 2 content writers, 2 graphic designers and 2 web developers. • Managed content in social networks (such as Facebook, Twitter, Pinterest, etc.) Show less



RPP.com.pe

• Online Editor - Entertainment News

  • May 2008 - Sep 2010

  • Promoted from Multimedia Reporter/Writer to Web Editor after one year with the company. • Organized online news content (CMS) on a daily basis for one of the most recognizable media outlets in Peru. • Managed a team of six writers and reporters; monitoring and editing articles. • Prepared SEO strategy to increase webpage traffic. • Monitored the competitive environment of the digital media in the country. • Prepared online advertisements in coordination with graphic designers and webmasters. • Researched and interviewed sources for original news stories. • Managed multimedia elements, such as videos, audio files, and photos. Show less



Livinginperu.com

• Online Writer

  • Dec 2009 - Jun 2010

  • Developed articles for the webpage in coordination with the editors and Living in Peru’s mission. • Researched and interviewed sources in conjunction with the articles. • Wrote original articles in English for the foreign population living in Peru. • Developed articles for the webpage in coordination with the editors and Living in Peru’s mission. • Researched and interviewed sources in conjunction with the articles. • Wrote original articles in English for the foreign population living in Peru.



Universal Student Exchange

• Peru
• Staffing and Recruiting
• 1 - 100 Employee

• International Training Program Supervisor

  • Mar 2006 - Mar 2008

  • Prepared marketing strategy to attract new clients to the International Training Program. • Managed operational data of the company’s clients. • Coordinated between participants of the program and employers in the U.S. to ensure synergy of goals. • Advised participants of the program regarding U.S. J-1 Visa regulations and potential employers in the U.S. • Organized job interviews between program participants and prospective employers. • Prepared marketing strategy to attract new clients to the International Training Program. • Managed operational data of the company’s clients. • Coordinated between participants of the program and employers in the U.S. to ensure synergy of goals. • Advised participants of the program regarding U.S. J-1 Visa regulations and potential employers in the U.S. • Organized job interviews between program participants and prospective employers.



Caretas Magazine

• Writer

  • Apr 2005 - Nov 2005

  • Researched and interviewed sources in conjunction with the articles. • Wrote articles in coordination with the editor. • Translated testimonies from English into Spanish for publication. • Researched and interviewed sources in conjunction with the articles. • Wrote articles in coordination with the editor. • Translated testimonies from English into Spanish for publication.