Experience

R-ainbow

• United Kingdom
• Food and Beverage Services
• 1 - 100 Employee

• Content Strategy & Digital Exprience Manager

  • Nov 2023 - Present

  London, England, United Kingdom



The Pant Project

• India
• Retail Apparel and Fashion
• 1 - 100 Employee

• Senior Communications Designer

  • Jan 2023 - Aug 2023

  Mumbai, Maharashtra, India



A Big Indian Story

• India
• Retail Apparel and Fashion
• 1 - 100 Employee

• Visual & Brand Communications Specialist

  • Aug 2022 - Jan 2023

  Mumbai, Maharashtra, India



Springtide Magazine

• India
• Book and Periodical Publishing
• 1 - 100 Employee

• Art Director

  • Jun 2022 - Nov 2022

  Mumbai, Maharashtra, India Guided the artistic direction of a fashion & culture magazine's volume 1, ultimate issue (print & digital), choreographing layouts that seamlessly blended style & substance.



Slick Motion Pictures

• Digital Designer & Creative Producer

  • Apr 2018 - Oct 2022

  Mumbai, Maharashtra, India Engaged in a diverse range of projects, cultivating a dynamic skill-set. Filled in shoes in roles ranging from graphic designer, editor, assistant cinematographer, fashion photographer, assistant producer, grip and lighting assistant. Throughout this experience, I gained hands-on familiarity with industry-standard camera equipment, lighting gear, as well as design and editing software.



WolfGang Cinema LLC

• Entertainment

• Creative Producer & Editor

  • Dec 2021 - Jun 2022

  Los Angeles, California, United States Co-produced and edited an indie Hollywood feature film, overseeing post-production logistics and ensuring seamless collaboration between departments.



L&K Saatchi & Saatchi

• India
• Advertising Services
• 100 - 200 Employee

• Sr. Brand Services Executive

  • Jan 2018 - Apr 2018

  Mumbai, Maharashtra, India Led strategic brand development, nurturing client relationships and overseeing end-to-end digital campaign execution. Worked on brands such as ITC Ashirvad Atta, Smartpick by Hindustan Uniliver, ALL Plus Size Clothing by Future Group



TBWA\India

• India
• Advertising Services
• 100 - 200 Employee

• Brand Executive

  • 2017 - 2018

  Mumbai, Maharashtra, India Majorly managed the nationwide digital communication for Airbnb and Mastercard. Worked on renowned campaign "Live There" for Airbnb, task being to localize the message effectively. The efforts resulted in growth of sales and a regional and an Asia-Pacific Effie 2018 win. For Mastercard, managed the "Digital Aarambh" & "Priceless" campaign which resulted in breakthrough engagement rate on social media. Handled the video production of Airbnb’s Diwali campaign.



ThirstyFish

• United Kingdom
• Software Development
• 1 - 100 Employee

• Brand Executive & Assistant UI/UX Designer

  • 2016 - 2017

  Mumbai, Maharashtra, India I actively contributed to user-centered design processes, creating intuitive interfaces and conducting usability tests to optimise user experiences. Additionally, I played a role in establishing effective design systems to maintain consistency and efficiency across projects. Simultaneously, I assisted in executing strategic marketing initiatives to enhance brand visibility and consumer engagement. Worked on e-commerce accounts for ePuja, HappyGrub, Prepca.



The House of Two

• India
• Design Services
• 1 - 100 Employee

• Design Intern

  • Jun 2015 - Jul 2015

  Mumbai, Maharashtra, India