Experience

Market Instinct: Specialised Market Research Company

• South Africa
• Market Research
• 1 - 100 Employee

• Director

  • Mar 1998 - Present

  Our hands-on approach sets us apart. We combine relevant research techniques and technology with people-centred research – this is key to the success of our work. We stay in touch with consumer perceptions by ensuring that all our personnel, from the top down, participate in on-the-ground work. Our deep knowledge and experience of consumer behaviour and consumer markets enables us to tailor the right methodology for every project. “Testing sorghum beer can’t only be done in a lab. You need to walk the township streets and speak to both the people who make it as well as to their customers.” OUR DIFFERENTIATORS • Long-standing personal relationships. • We strive to fully understand the client’s needs and challenges. • We advise, consult, educate. • We get involved and go deeper, advise better and closely examine consumer behaviour. • We tailor our techniques to provide what clients need. We understand the problem and offer a solution. • We stay in touch with consumer perceptions and deliver the voice of the consumer to our clients. Show less