Jennifer McGill
Marketing Manager at Rye KC- Claim this Profile
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Bio
Credentials
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Baking and Pastry
Johnson County Community College -
Desktop Publishing Applications Specialist
Johnson County Community College
Experience
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Rye KC
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United States
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Restaurants
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1 - 100 Employee
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Marketing Manager
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Oct 2021 - Present
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Freelance Graphic Designer & Photographer
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Apr 2013 - Present
My focus is branding, food styling, and photography for restaurants and food brands. I love working with different brands to create innovative designs, everything from print, digital, or photography while staying within their budget and brand standards. My freelance clients include US Foods, Tequila Harry’s, Waldo Thai, Princeton Popcorn Company, Hayward’s BBQ, and Mi Ranchito. My focus is branding, food styling, and photography for restaurants and food brands. I love working with different brands to create innovative designs, everything from print, digital, or photography while staying within their budget and brand standards. My freelance clients include US Foods, Tequila Harry’s, Waldo Thai, Princeton Popcorn Company, Hayward’s BBQ, and Mi Ranchito.
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Miller Marketing and Distribution LLC
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Food and Beverage Services
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Social Media & Content Manager
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Jul 2020 - Sep 2021
I ran the social media for five unique food brands under the Miller Marketing & Distribution umbrella. My job includes content creation, photography, graphic design, and recipe development for Spanish Gardens, Guy’s Snacks, James’ Lemonade, Mama Socorro’s, and Silva’s Foods. In my time with MMD I have expanded their social media reach, implemented a specific voice and photographic style for each brand, and built a robust recipe catalog for Spanish Gardens. My duties also include the support of the Sales Team, by creating sell sheets and new product spreadsheets.
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Art Director
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Aug 2016 - Nov 2019
I led the marketing team for 8 restaurants, 2 food trucks, and an event space. I was responsible for the conceptualization, design, development, and production of all advertising campaigns, printed & digital materials, brand creation, menu design, and a variety of other materials as needed by the restaurants, including vendor sourcing, press checks, and overseeing the social media manager. I also planned & executed all photoshoots at each restaurant for social media and advertising purposes.
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Internship
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May 2016 - Aug 2016
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Grand Street Cafe
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United States
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Restaurants
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1 - 100 Employee
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Server
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Dec 2013 - Sep 2016
Over 20 years of restaurant industry and customer service experience has taught me excellent interpersonal skills, multitasking, and an inherent understanding of the most urgent need to address. Listening and understanding the real expectation is a quality that is hard to teach, which my time in the foodservice industry has taught me well. Over 20 years of restaurant industry and customer service experience has taught me excellent interpersonal skills, multitasking, and an inherent understanding of the most urgent need to address. Listening and understanding the real expectation is a quality that is hard to teach, which my time in the foodservice industry has taught me well.
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Education
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Johnson County Community College
Graphic Design, Graphic Design -
Johnson County Community College
Associate's, Hospitality Management