Experience

Influence Associates

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Manager

  • Mar 2022 - Present



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Senior Account Executive

  • Oct 2019 - Mar 2022

  In my current position, I have taken a prominent role in helping to develop the strategy, create the content and execute fully integrated, multi-channel campaigns for Nissan Europe. I have gained strong experience in liaising with senior clients, third-party suppliers and internal teams on a daily basis, managing both up and down to help strategically plan and deliver high-impact campaigns to a set timeline and within the agreed cost-budget - with one campaign earning a 2021 SABRE EMEA Award in the Automotive category. I have also gained strong experience in supporting management of press office and influencer marketing activities for Bosch, having taken a leading role in annual content planning, providing client counsel and supporting internal teams on a daily basis to deliver high-quality earned media coverage in top-tier titles and engaging social media content.

• Account Executive

  • Aug 2018 - Sep 2019

  Following the Edelman Beta training scheme, I earned a permanent position in the London office’s Brand practice. In this role, I developed my specialism in automotive communications further with clients such as Nissan Europe. Servicing multiple markets across Europe and working with international teams and external stakeholders, I supported with press material and content development - including press releases, briefing books, and video content. I also gained a strong grounding in analysis and reporting, as well as effective interdepartmental integration and strategic, insight-led planning.Servicing clients such as Bosch, I also further enhanced my media relations skills - gaining a strong ability to curate content around key calendar hooks, engage target media across multiple different verticals, and convert top-tier leads into high-quality earned coverage.

• Edelman Beta - Assistant Account Executive

  • Sep 2017 - Aug 2018

  I earned a place on the Edelman Beta training scheme in 2017, which gave me the opportunity to complete rotations in each department in the Edelman London office. The variety of business units and clients I experienced provided valuable insights into the communications industry, with a broad range of work allowing me to develop my core skill set further.As part of the comprehensive scheme, I took the opportunity to explore different facets of the mobility space, working closely with teams servicing clients such as Nissan Europe and Shell - giving me further experience in consumer automotive communications and B2B/B2C projects in the energy and motorsport sectors.



Torque Agency Group

• Public Relations and Communications Services
• 1 - 100 Employee

• Junior Account Executive

  • May 2016 - Aug 2017

  I previously worked for Torque Agency Group, a market-leading specialist automotive communications agency based in London.My focus was primarily on B2B communications, with clients including Bosch Original Equipment, Bosch Automotive Aftermarket, DAF Trucks, Continental Tyres and the Advanced Propulsion Centre. I also developed my experience and knowledge of the consumer automotive space, servicing clients including Ferrari North Europe, Lotus Cars and RM Sotheby’s.In my role, I gained strong experience in producing high-quality press materials and developing media relations skills across a broad range of B2B and B2C remits, giving me a comprehensive basis for understanding the automotive industry and learning the nuances of trade- and consumer-focused automotive communications. I also formed part of the communications team at the 2016 Goodwood Festival of Speed with Ferrari North Europe, giving me further experience in event delivery, stakeholder engagement and media liaison with a premium OEM in a fast-paced environment.



Pole Ltd

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• PR Executive

  • Jul 2015 - Apr 2016

  I entered the communications industry working for Pole Ltd, a London-based agency specialising in motorsport PR. I completed work for a variety of clients, ranging from television channels to drivers and teams contesting a wide range of elite motorsport categories such as the World Endurance Championship and GP2. I was also part of the media and communications team for the 2015 Race Of Champions event in London, for which I fulfilled roles relating to media accreditation and media liaison.My position allowed me to gain strong experience in writing, proofing and distributing high-quality press releases and other forms of copywriting to a deadline, as well as a broad knowledge of media in the motorsport industry. I also gained good experience in graphic design (using tools such as Adobe Photoshop and Illustrator) through my work with clients' social media, as well as website construction.



The Formula Fun Show (broadcast on Xpression FM, University of Exeter Radio)

• Co-founder/Pundit

  • Sep 2013 - Jul 2015

  Co-founder of and Pundit for The Formula Fun Show - a radio talkshow on Formula 1 broadcast on Xpression FM, the University of Exeter's radio station. I helped plan and participated in five 90-minute shows, for which I took joint responsibility for planning and preparation with three other individuals. This process primarily focused on organising the schedules and planning the content to be discussed during the broadcast. For each show, I assisted in the process of interviewing guest experts, all of whom are professionals within the motorsport industry (Andrew Van de Burgt - former editor of Autosport magazine - Ted Kravitz of Sky Sports F1, and former Motor Sport magazine editor Ed Foster). This process revolved around helping to formulate questions for the interviews with the guests.



McLaren Automotive Ltd

• United Kingdom
• Automotive
• 700 & Above Employee

• PR insight day

  • Sep 2014 - Sep 2014

  I was invited to McLaren's Technology Centre in Woking to spend a day with their PR department in order to learn more about its operations. I talked with several individuals primarily about the processes the company uses to conduct its media analysis, along with the processes it employs to conduct market research and identify key influencers/customers. I gained an understanding of the processes involved in the operation of a luxury automotive brand's PR department. I was invited to McLaren's Technology Centre in Woking to spend a day with their PR department in order to learn more about its operations. I talked with several individuals primarily about the processes the company uses to conduct its media analysis, along with the processes it employs to conduct market research and identify key influencers/customers. I gained an understanding of the processes involved in the operation of a luxury automotive brand's PR department.



Haymarket Media Group

• United Kingdom
• Media Production
• 700 & Above Employee

• Autosport Magazine Intern

  • Jun 2014 - Jun 2014

  I spent one week at Autosport magazine, with the focus on completing a programme of writing, editing and communication skills assessments. These assessments revolved around testing my editing and writing skills, with the emphasis on honing my editing skills and developing a versatile writing style, along with a strong ability to communicate a specific angle/message.During the course of the week I wrote several mock news/features articles, using press releases and transcriptions of press conferences from a variety of motorsport categories. I also took responsibility for transcribing press conferences for Formula 1 and Moto GP that week, thus giving me further experience in communicating a specific message. Other tasks included taking charge of the Formula 1 gallery section on Autosport's website and conducting mock live commentaries for Formula 1 practice sessions.



Three Sixty Communications Limited

• United Kingdom
• Advertising Services

• Communications Assistant

  • May 2014 - Jun 2014

  Three weeks spent as an intern at a PR company that deals with luxury lifestyle brands. I gained an insight into the world of high-end PR, and obtained an understanding of the industry and what it takes to communicate a brand's message effectively.I was given a number of responsibilities, including assisting with clients' campaigns; helping in the organisation and compilation of weekly and monthly coverage reports for the company's clients; organising couriers and deliveries for key client events; and research.I had the opportunity to assist the company in their business with some significant clients, including Evian; Patron; Suntory; The Grove Hotel; and Morgans Hotel Group. Most of my work was concentrated around Evian's Wimbledon campaign, from which I was able to gain an understanding of combining the key values of two brands and successfully communicating them to both the media and the public.



Coghlan's Formula 1 Ramblings

• Founding Editor

  • Mar 2013 - May 2014

  Founding Editor of my personal Formula 1 opinion blog - Coghlan's Formula 1 Ramblings. My content consists of a number of feature articles, focusing on either specific race weekends or prevalent issues within the world of Formula 1. In order to maximise my readership, I also published these articles on the BLIRT Magazine website, for which I was regularly a 'top trending' writer due to the popularity of my content. In total, these articles have received over 11,000 views. Founding Editor of my personal Formula 1 opinion blog - Coghlan's Formula 1 Ramblings. My content consists of a number of feature articles, focusing on either specific race weekends or prevalent issues within the world of Formula 1. In order to maximise my readership, I also published these articles on the BLIRT Magazine website, for which I was regularly a 'top trending' writer due to the popularity of my content. In total, these articles have received over 11,000 views.



evo magazine

• Poland
• Internet Publishing
• 1 - 100 Employee

• Online News Assistant

  • Jul 2013 - Jul 2013

  One week spent sharing the duties of a staff writer at evo magazine. Wrote several news articles which were subsequently published on the magazine's website (please see below). Gained valuable experience in using press releases and other sources to produce articles to a deadline. One week spent sharing the duties of a staff writer at evo magazine. Wrote several news articles which were subsequently published on the magazine's website (please see below). Gained valuable experience in using press releases and other sources to produce articles to a deadline.



Cancer Research UK

• United Kingdom
• Research Services
• 1 - 100 Employee

• Volunteer

  • Sep 2010 - May 2012

  Two years spent volunteering in one of Cancer Research's retail stores in Godalming, Surrey. Gained experience in customer service, admin and teamwork. Two years spent volunteering in one of Cancer Research's retail stores in Godalming, Surrey. Gained experience in customer service, admin and teamwork.



Freshfields Bruckhaus Deringer LLP

• Intern

  • Jun 2010 - Jun 2010

  One week spent shadowing a senior solicitor. Inspected indices and reviewed transactions. Attended business meetings and presentations. Gained an understanding of financial law. One week spent shadowing a senior solicitor. Inspected indices and reviewed transactions. Attended business meetings and presentations. Gained an understanding of financial law.