Íñigo Sierra Pierna

Director de Innovación área Experiencia de Cliente at NunkyWorld
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Contact Information
Location
Alcobendas, Community of Madrid, Spain, ES
Languages
  • Spanish Native or bilingual proficiency
  • English Full professional proficiency
  • Catalan Native or bilingual proficiency

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Jorge López Ramón y Cajal

Iñigo trabajó como consultor de innovación en Barrabés NEXT, demostrando una elevada capacidad analítica, autonomía, rigor, creatividad y un alto interés por seguir aprendiendo en innovación. Tuvo compromiso con el trabajo y con los objetivos marcados. Posee un carácter fácil para el trabajo en equipo. A pesar de su escasa experiencia profesional por entonces, generaba documentos de calidad. En resumen, en base a esta experiencia no dudo en recomendar su trabajo.

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Credentials

  • Design Thinking: Facilitación de procesos de trabajo
    LinkedIn
    Feb, 2021
    - Sep, 2024

Experience

    • Spain
    • Business Consulting and Services
    • 1 - 100 Employee
    • Director de Innovación área Experiencia de Cliente
      • Oct 2021 - Present

      Gestión de Proyectos de Inteligencia Artificial aplicada a la voz. Mediante herramientas de Speech Analytics detectamos y analizamos, junto a nuestros clientes, insights relevantes que ayuden a mejorar la experiencia de sus usuarios.Algunas funciones a destacar:- Diseño de estrategias y soluciones innovadoras para mejorar la experiencia de cliente de las compañías a través de la aplicación de Inteligencia Artificial en el análisis y procesamiento de la voz.- Identificar oportunidades de mejora en la atención al cliente.- Detección de insights relevantes para el negocio, mediante el uso de tecnologías de análisis de voz y otros recursos de IA.- Trabajar en colaboración con diferentes departamentos de las compañías para implementar soluciones transversales que permitan la eficiencia operativa y la mejora de la experiencia de cliente.- Identificar las necesidades y expectativas del cliente y traducirlas en soluciones que mejoren su experiencia.- Asesorar y capacitar a equipos en la aplicación y uso de tecnologías de inteligencia artificial y análisis de voz, para mejorar su capacidad de detectar y solucionar problemas de manera más eficiente. Show less

    • Innovation Consultant
      • Jul 2018 - Oct 2021

      Algunas de las tareas realizadas en diversos proyectos de Transformación Digital tanto en PYMEs como en grandes empresas:- Gestión de proyectos de Speech Analytics de Inteligencia Artificial aplicada a la voz del cliente, con el objetivo de detectar insights relevantes a través del análisis de las conversaciones con los clientes.- Facilitador de sesiones de creatividad e innovación aplicando la metodología de Design Thinking para ayudar a las empresas a definir su Buyer Persona o para ayudar a los empleados a definir los comportamientos digitales deseados en su organización, por ejemplo. Además, dentro de los “planes de Embajadores" que impulsamos en las empresas donde los empleados ayudan a aumentar la visibilidad y la credibilidad de la marca en las diferentes redes sociales, sesiones de creatividad para que ellos mismos sean los que propongan nuevas estrategias de comunicación.- Análisis inicial y diagnóstico digital de empresas de diferentes sectores, para definir su situación actual y ver posibles planes de acción a corto y largo plazo, con sus respectivos impactos en las diferentes áreas de la organización. Buscando siempre introducir, poco a poco, una nueva cultura digital.- Diseño y creación de páginas webs en diferentes plataformas como Wordpress o Hubspot.- Gestión de proyectos de Marketing Digital realizando Auditorías SEO con diferentes clientes y acciones de captación de Leads.- Ponente en diferentes congresos sobre Innovación y Transformación Digital. Show less

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Speaker
      • Oct 2012 - Present

      Degree in Marketing and Market Research at the University of Zaragoza (November 23, 2012). He has lead a creativity workshop focused on searching new product ideas. He has organized activities related to the generation and flitering of new ideas, and monitoring the work of the students of the course “Product and Brand Decisions” during the workshop. (Degree in Marketing and Market Research) --------------------- Universitiy of Salamanca (November, 2015) Workshop on Innovation and Creativity Techniques for Business Management. Service Design . Show less

    • Business Developer
      • Sep 2017 - Oct 2018

      In charge of developing the line of business, seeking the growth of the brand: - Searching for new opportunities. - Creation of an alliance strategy. - Development of new business models. - Presenting the brand in fairs and events. - Social Networks. Apptivar.me was born from the idea of making the creation of mobile APPs accessible to anyone, without the need of having programming knowledge. Basically working with different modules you can create a quality APP in minutes. Show less

    • Spain
    • Spectator Sports
    • Business Developer
      • Sep 2017 - Mar 2018

      In charge of developing the Coorporative business line, seeking the growth of the brand: - Searching for new business opportunities. - Co-Creation, adapting the proposals to the needs of every client. Corporative is the line developed specifically for companies: • Monitoring training plans grouped by levels and objectives • Conducting guided sessions by specialized technicians • Variety of activities proposed: Running, Swimming, Cycling, Fitness, Pilates, Preparation of sports tests • Advice on material and nutritional guidelines • Access to technical communications from SportElse • Management of sports events registrations. • Carrying out complementary activities • Management of physical assessment tests in specialized centers • Management and use of auxiliary facilities • Thematic talks for groups • Physiotherapy sessions Show less

    • Translation and Support in the Spanish Speaking Countries.
      • Mar 2017 - Aug 2017

      Member of the Spanish Team supporting customers from Spain and Latin America during the launching of a Crowfunding Campaign in IndieGoGo. Travis is a device that translates voice conversations instantly in more than 80 languages. Member of the Spanish Team supporting customers from Spain and Latin America during the launching of a Crowfunding Campaign in IndieGoGo. Travis is a device that translates voice conversations instantly in more than 80 languages.

    • Canada
    • Information Technology & Services
    • 1 - 100 Employee
    • Head of Marketing
      • Jul 2015 - Aug 2017

      Red Social para conectar deportistas. Red Social para conectar deportistas.

    • Sports Marketing & Sponsorship
      • Oct 2014 - Aug 2016

      In SportElse applies his experience in marketing, innovation and creativity to the sport’s field. • Making proposals for sponsorship for events, athletes, teams and other entities. Internal analysis in order to detect all the strengths that can become a sponsorship opportunity. Studing of all the potential sponsors and developing custom proposal to close partnerships. • Market resarch in the sport’s field. • Marketing consulting for sports companies. • Innovation and creativity in sports companies. Show less

    • Spain
    • Business Consulting and Services
    • 1 - 100 Employee
    • Innnovation Consultant (Assistant)
      • Jun 2011 - Jul 2012

      In Barrabes NEXT, we transform organizations through innovation, for SMEs to large enterprises. Task performed: • Extensive research on creative and innovation techniques. • Development of a test used for measuring the creativity and innovative capacity of firms. • Preparation and support in the development of a program for the facilitation of creativity and innovation within companies, working with a company’s internal challenge. • Drawing up the contents, organization and development of the activities of a high performance center in creativity applied to innovation. The objective is to improve SME’s competitiveness. • Extensive analysis of the innovation sector and the companies operating in it. • Strategic diagnostic of the tourism sector in the Aragon Pyrinees. Show less

Education

  • Rotterdam School of Management, Erasmus University
    MSc in Management of Innovation
    2016 - 2017
  • Universidad Complutense de Madrid
    Advanced University Course in Marketing and Management of Sports Events, Sports Marketing
    2013 - 2014
  • Universidad de Zaragoza
    Licentiate degree, Degree in Business Administration and Management (Marketing)
    2006 - 2012
  • Hanken Svenska handelshögskolan
    Business Administration and Management
    2010 - 2011
  • The University of Sheffield
    General English Summer Course and Business English
    2009 - 2009
  • Cardiff University / Prifysgol Caerdydd
    General English Summer Course
    2008 - 2008

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