Experience

ICE KNOKKE
• Belgium
• Retail
• 1 - 100 Employee
• Retailer

  • Jul 2021 - Present


La Boucle

• France
• IT Services and IT Consulting
• 1 - 100 Employee

• co-founder

  • Nov 2018 - Present

  Brussels Area, Belgium "Stand out with a smart colourful touch to express your own story, mood and values. Made for all activities, La Boucle is the only belt you need wherever you are travelling to." Founded in 2018 on Kickstarter by a group of optimistic dreamers Leading European brand for flexible & premium belts Based in Brussels/Belgium in a rooftop on a post-industrial building +600 premium fashion stores worldwide 1 belt sold = 1 tree… Show more "Stand out with a smart colourful touch to express your own story, mood and values. Made for all activities, La Boucle is the only belt you need wherever you are travelling to." Founded in 2018 on Kickstarter by a group of optimistic dreamers Leading European brand for flexible & premium belts Based in Brussels/Belgium in a rooftop on a post-industrial building +600 premium fashion stores worldwide 1 belt sold = 1 tree planted www.instagram.com/labouclebelts www.laboucle.com Show less



Blue Storks

• Belgium
• Retail
• 1 - 100 Employee

• co-founder

  • May 2014 - Present

  Brussels Area, Belgium Premium distribution platform with main focus on Travel & Retail and domestic markets.



Ice-Watch

• Belgium
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• International Travel Retail Manager

  • Apr 2012 - Aug 2014

  Brussels Area, Belgium Key Responsibilities: - Reorganization and startup of Ice-Watch in the travel retail industry. - Negotiation: discuss and negotiate space and margin, pricing, trade terms, listing terms with key accounts. - Finance: Prepare annual sales budgets and marketing plans, tracking of payments of clients and budgets. - Business Development: Identification of prospects and opening of new POS, meet sales targets and objectives. - Marketing: Implementation of marketing plans and… Show more Key Responsibilities: - Reorganization and startup of Ice-Watch in the travel retail industry. - Negotiation: discuss and negotiate space and margin, pricing, trade terms, listing terms with key accounts. - Finance: Prepare annual sales budgets and marketing plans, tracking of payments of clients and budgets. - Business Development: Identification of prospects and opening of new POS, meet sales targets and objectives. - Marketing: Implementation of marketing plans and activities to maximize sales, training sales staff. Growth figures : 49 doors in 2011 -> By August 2014 more than 600 POS were selling the Ice-Watch brand in Global Travel Retail. By the end of 2011, the TR industry represented less than 1 % of the global turnover of the Ice-Watch company->By August 2014 more than 20 %. Action done to generate growth : - Starting global partnerships with the biggest duty free distributors as for example with Gebr. Heinemann, DFS, Duty Free World, Nuance Group, WDFG, Aelia ... - Build up renowned marketing campaigns (customized references for biggest clients, early bird action, Ice-Watch plane, …) - Participate to the main duty free fairs as TFWA Cannes, MEADFA Dubai & Doha, IAADFS Orlando, ARC Hong Kong, ISPY Brighton… - Launched Ice-Watch in new TR markets as in the Middle East & Americas. - Strengthen our position in our European TR market. - Yearly and quarterly sales budget and planning elaboration and presentation. - Define sales strategies and forecast while managing stock level and orders.. Show less



Cavalier

• United States
• Telecommunications
• 100 - 200 Employee

• Business Developer ( Student Project)

  • Oct 2011 - Apr 2012

  Shanghai, China Conducting market research about the perception of Belgian chocolate in China, looking for buyers and sellers in B-T-B markets for the sugarfree chocolate of Cavalier NV.



Miss Green Student 2010

• Project leader of Miss Green Student 2010 (Student Project)

  • Oct 2009 - May 2010

  - The search for sponsors. - building financial structure. - marketing. - communication. - Taking the final crucial decisions at the end. - The project went in the history books as the biggest student project ever realised within the specialisation of SME management of the University College Ghent.