Duncan Robertson
Content Director at vTail: Healthcare Telecommunications- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Ann Tardif
Duncan acted as project manager on several of my high-profile studies, and the moment we began working together, I knew that I had nothing to worry about. In addition to easily adapting to the ever-changing needs of our clients, Duncan is detail-oriented, proactive, organized and patient. Duncan excels at client management (with both internal and external clients) and always ensured that I was informed about the status of my studies, and that the the necessary measures were taken to meet our deadlines despite the challenges that we might be facing. I consider him to be a great asset to the PSL organization.
Ann Tardif
Duncan acted as project manager on several of my high-profile studies, and the moment we began working together, I knew that I had nothing to worry about. In addition to easily adapting to the ever-changing needs of our clients, Duncan is detail-oriented, proactive, organized and patient. Duncan excels at client management (with both internal and external clients) and always ensured that I was informed about the status of my studies, and that the the necessary measures were taken to meet our deadlines despite the challenges that we might be facing. I consider him to be a great asset to the PSL organization.
Ann Tardif
Duncan acted as project manager on several of my high-profile studies, and the moment we began working together, I knew that I had nothing to worry about. In addition to easily adapting to the ever-changing needs of our clients, Duncan is detail-oriented, proactive, organized and patient. Duncan excels at client management (with both internal and external clients) and always ensured that I was informed about the status of my studies, and that the the necessary measures were taken to meet our deadlines despite the challenges that we might be facing. I consider him to be a great asset to the PSL organization.
Ann Tardif
Duncan acted as project manager on several of my high-profile studies, and the moment we began working together, I knew that I had nothing to worry about. In addition to easily adapting to the ever-changing needs of our clients, Duncan is detail-oriented, proactive, organized and patient. Duncan excels at client management (with both internal and external clients) and always ensured that I was informed about the status of my studies, and that the the necessary measures were taken to meet our deadlines despite the challenges that we might be facing. I consider him to be a great asset to the PSL organization.
Experience
-
vTail: Healthcare Telecommunications
-
United Kingdom
-
Hospitals and Health Care
-
1 - 100 Employee
-
Content Director
-
Apr 2022 - Present
-
-
-
PSL Group
-
United States
-
IT Services and IT Consulting
-
500 - 600 Employee
-
Director, Promotional Programs
-
Apr 2019 - Apr 2022
Managed the operations of a digital marketing team within the medical communications and pharmaceutical sectors. Ensured a variety of activity generation targets were reached for each of our clients using a range of brands and digital strategies.
-
-
Team Lead, Promotional Programs
-
Mar 2015 - Apr 2019
• Hire, train and supervise team of project managers in managing digital marketing campaigns• Analyze the results of all campaigns in order to determine the most successful strategies for planning and strategic purposes• Budget for each campaign and conduct cost analyses• Improve processes and implement automation in an effort to increase efficiency and reduce possibility for errors• Design customer loyalty programs to reward repeat customers in a beneficial and cost effective way• Design and implement online branding for email campaigns• Conduct AB testing wherever possible and continually adjust targeting approach in response• Analyse and create consumer segments for more effective targeting• Create and present dashboard reports to upper management
-
-
Senior Program Manager
-
Feb 2013 - Mar 2015
-
-
-
Enhance Research
-
Australia
-
Market Research
-
1 - 100 Employee
-
Project Manager
-
Jul 2010 - Jul 2012
Working as a project manager at Enhance research assisted in the development of a wide range of skills, including:- Experience managing quantitative and qualitative research projects- Proposal drafting and proofing- Data manipulation and analysis using SPSS data analysis software- Questionnaire design- Critical thinking in order to pull meaningful insights from data sets- Experience managing data analysts- Client relationship management- Report presentation and delivery of insights to upper management- Expertise with varied research types such as customer satisfaction and advocacy, brand health, customer engagement and more- Management of external contractors- Experience managing projects for a varied range of industries, including finance, retail, telecommunications and entertainment
-
-
-
Roy Morgan
-
Australia
-
Market Research
-
200 - 300 Employee
-
Account Manager
-
Feb 2008 - Mar 2010
My responsibilities at Roy Morgan Research included:- Managing quantitative research projects from conception through to delivery of insights- In-depth data interrogation using proprietary data analysis software- Client relationship management My responsibilities at Roy Morgan Research included:- Managing quantitative research projects from conception through to delivery of insights- In-depth data interrogation using proprietary data analysis software- Client relationship management
-
-
Education
-
CQUniversity
Master of Business Administration - MBA -
Griffith University
Bachelor of Business Management, Marketing and Communications