Desiree Tilaar

Founder & CX Design Director at ASA CX Consulting
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Contact Information
Location
Jakarta, Jakarta, Indonesia, ID

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5.0

/5.0
/ Based on 16 ratings
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Nishit Gupta

It was a pleasure to work with Desi. She has a great sense of design and her attention to details is extremely good. She has a good understanding of local consumer behaviour and has a rich experience working in Indonesia..

Charlie Tjokrodinata

Desiree is very passionate in her crafts and she leads by showing good example and compassion. I had the fortune to work with Desiree in a number of projects and those were filled with fulfilling experience and helped me to look at different point of views. Furthermore, she is also one of the few people that truly appreciates measurement and evaluation, and put those as an integral part of every project.

Melani Moechtar

Desi is not only good at what she’s doing buat her attitude is also oustanding. She’s focus, determine, and such a sweet angel at the same. She has a wonderful taste of design that’s why working with her only make everything goes easier and time efficient.

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Experience

    • Indonesia
    • Business Consulting and Services
    • 1 - 100 Employee
    • Founder & CX Design Director
      • Apr 2022 - Present

      ASA, formerly known as FCN Maina, is a CX consultancy that helps clients create seamless online and offline experiences to maximize impact using a human-centered approach. We integrate communications and service design to effectively change behaviors and achieve results. Current clients include retails and public services. ASA, formerly known as FCN Maina, is a CX consultancy that helps clients create seamless online and offline experiences to maximize impact using a human-centered approach. We integrate communications and service design to effectively change behaviors and achieve results. Current clients include retails and public services.

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Communications & Design Consultant
      • May 2016 - Present

      Develop communication and channel strategies, provide consulting, training and creative services for both commercial and non-profit clients. Clients included: USAID CHISU, the Indonesian Ministry of Health, Corruption Eradication Commission (KPK), UNICEF, Jenius BTPN with XION, World Agroforestry Centre, Sariayu, KNCV Develop communication and channel strategies, provide consulting, training and creative services for both commercial and non-profit clients. Clients included: USAID CHISU, the Indonesian Ministry of Health, Corruption Eradication Commission (KPK), UNICEF, Jenius BTPN with XION, World Agroforestry Centre, Sariayu, KNCV

    • Indonesia
    • Advertising Services
    • 200 - 300 Employee
    • Customer Experience Design Director
      • Jan 2021 - Mar 2022
    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • iX Lead, Indonesia
      • Jan 2020 - Dec 2020
    • Fujitsu Scholar, Global Leaders for Innovation and Knowledge Management Program
      • Aug 2019 - Dec 2019
    • Indonesia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Creative Director
      • Apr 2018 - Aug 2019
    • France
    • Wholesale
    • Creative Director
      • Jun 2017 - Mar 2018
    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • Communication for Development Specialist
      • Mar 2015 - Apr 2016
    • United Kingdom
    • Advertising Services
    • 500 - 600 Employee
    • Digital Creative Director
      • Apr 2014 - Mar 2015

    • Associate Creative Director - Digital
      • May 2012 - Mar 2014

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Creative Group Head
      • Jun 2010 - May 2012
    • 1 - 100 Employee
    • Creative Group Head
      • Feb 2010 - May 2010

    • Senior Designer
      • May 2006 - Feb 2010

    • Indonesia
    • Personal Care Product Manufacturing
    • 100 - 200 Employee
    • Web Manager
      • Mar 2005 - Apr 2006
    • United Kingdom
    • Education
    • 700 & Above Employee
    • Web Designer
      • Jul 2001 - Jan 2005
    • Advertising Services
    • Graphic Designer
      • Jan 2000 - Apr 2001

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