World of TRE, with a portfolio of 500+ design brands, is Finland’s largest platform for exporting and selling Nordic design. As a retail platform, World of TRE’s aim is to make Nordic lifestyle and happiness, as well as great Nordic design available globally. In the World of TRE’s strategy, the omnichannel shopping experience is the future and good design is for everyone. The sales collection of furniture, fashion, and home decoration reflect the company’s values; good design, beauty, and transparency. The carefully curated and unique but plentiful selection of brands include both well-known classics and new emerging designers. All designs are originals from well-known and awarded designers and are made to last a lifetime. The Finnish company works together with the best local partners to reach the right audience and top locations. World of TRE’s large portfolio of brands enables carefully curated offering for different locations and audiences. Korea is World of TRE’s first international market. World of TRE’s first project in Korea was presenting 100 Finnish design companies in the TRE Christmas Market in Seoul in December 2017. At the moment, TRE has a shop in Dongdaemun Design Plaza mall (Salimteo) and in the fall, World of TRE is also opening an online store for the Korean market. In Japan, World of TRE will open a permanent store. TRE Store will be located in Metsä Village next to the world’s largest Moominvalley Park in Hanno, near Tokyo.
