freshOk is India's fastest growing distribution network for fruits and vegetables. We offer pristine care to each and every piece of fruits and vegetables that we supply as if they were meals for our own family. This helps us guarantee the same taste everyday for our consumers. The Indian fruits and vegetables supply chain is highly inefficient and lacks any scientific procedures which leads to wastage as high as 30%. freshOk with its fine operating procedures has reduced this number to 5%. Hence, freshOk is endlessly creating value not only for the consumers but for the entire set of stakeholders in the supply chain. You can find us on Swiggy Instamart, Dunzo, Big Basket, Zepto and many other platforms. Mission We are building the widest, most-efficient, product first network to ensure consistent, identical and top grade fulfilment of fresh fruits and vegetables along with reducing the wastage to zero in the value chain. Team We are a team of young and enthusiastic individuals who are committed to be a part of something bigger than ourselves. Improving the lives of 46% of the population of India associated with farming is a virtue close to our heart. We welcome anyone who has the guile and the grind to keep solving problems day in and day out with first principle thinking while keeping an objective long term vision for the future. Our Investors We are backed by Kalaari Capital and other marquee investors. We are thankful to our investors for mentoring and supporting us all the way.
