Abby Lucas
Marketing Manager at SHAY 💍 💻 With a proven track record generating brand awareness and driving sales through content development and campaign strategy.
Mother-daughter duo Tanaz and Ladan Shayan started their fine jewelry label SHAY in LA in 2002, which originated from a sketch for a bracelet that the former made while still in high school. They create investment pieces that evoke a glamorous, high-octane aesthetic and are meant to be stacked, layered, mixed and matched. Since its inception, the label has garnered a cult following with signature chain-link designs and gem-encrusted Rolex watches, all of which are crafted in platinum and 18kt gold.
